Associate Brand Engagement Manager

Assistant Manager, Brand Engagement

Position Overview: The Assistant Manager, Brand Engagement plays a key role in executing the brand's integrated communications strategy, with a primary focus on social media, influencer marketing, public relations activations, and community engagement. This individual will collaborate closely with cross-functional teams and external partners to ensure all communications activities align with overall marketing objectives and strengthen brand positioning.

Key Responsibilities:

• Develop and execute engaging content across social media platforms including Instagram, Facebook, TikTok, Pinterest, YouTube, and emerging channels.
• Create and coordinate visually compelling content such as images, videos, graphics, and short-form content tailored to platform-specific best practices.
• Ensure content aligns with brand guidelines, campaign objectives, and audience engagement goals.
• Serve as the primary point of contact for social media and influencer marketing agencies.
• Provide strategic direction, campaign briefs, creative feedback, and ongoing communication to ensure deliverables meet quality standards and business objectives.
• Maintain and manage the master social media content calendar.
• Support and execute strategies for emerging and evolving social media platforms.
• Collaborate with internal and external teams to ensure timely and professional responses to comments, messages, and consumer inquiries.
• Support PR initiatives, media outreach efforts, product sampling programs, partnership activations, and earned media opportunities.
• Manage influencer partnerships and product seeding programs.
• Provide guidance and oversight to junior team members or trainees.
• Monitor social media performance metrics and campaign results.
• Stay informed on emerging social media trends, platform updates, influencer activity, and competitor initiatives.
• Conduct social listening activities to gather consumer feedback, brand sentiment, and competitive insights.
• Assist with scheduling content, maintaining social media accounts, coordinating project timelines, and supporting day-to-day marketing operations as needed.

Preferred Qualifications:

• Experience managing social media platforms and content strategies.
• Strong understanding of influencer marketing, public relations, and community management.
• Experience working with or within marketing, social media, PR, or influencer agencies.
• Strong organizational, project management, and communication skills.
• Ability to analyze performance metrics and translate insights into actionable recommendations.
• Knowledge of current digital marketing trends, social platforms, and consumer engagement strategies.

About Us:

Founded in 2009, IntelliPro is a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. We continue leading global talent solutions with a dynamic presence in over 160 countries, including the USA, China, Canada, Singapore, Japan, Philippines, UK, India, Netherlands, and the EU.

IntelliPro, a global leader connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants.

Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility.