Leads Manager
Hudson Valley Lighting Group
Position Summary:
We are seeking a highly organized, proactive, and results-driven Leads Manager to oversee the end-to-end process of acquiring, qualifying, and nurturing leads across all sales channels. In this cross-functional role, you'll collaborate with marketing, sales, and business development teams to ensure a consistent pipeline of high-quality prospects and drive measurable growth.
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.
This is a dynamic, fast-paced environment ideal for someone with strong initiative, communication skills, and a passion for interior design and client engagement.
Hudson Valley Lighting Group is a worldwide leader in the design, manufacturing, and omnichannel distribution of decorative and architectural lighting fixtures, encompassing six brands: Hudson Valley Lighting, Mitzi, Troy, Corbett, CSL, and Sonneman (on behalf of Hudson Valley Lighting, Inc., Troy-CSL, Inc. and SN Modern, LLC). As the one-stop shop for the most comprehensive selection of lighting, HVLG seeks to inspire and support our customers in their pursuit to achieve a home that perfectly reflects their clients. HVLG takes a designer-forward approach to the light-purchasing process — making the experience more inspiring, exciting, and inviting. At HVLG, we believe that great lighting has the power to elevate any space and enrich people's lives — and it's that guiding philosophy that ties our family of brands together.
Key Responsibilities
Lead Management
- Manage, track, and prioritize all incoming leads from multiple sources: web, email, social media, trade shows, etc.
- Respond to and follow up with leads promptly and consistently.
- Implement and optimize lead scoring models to identify high-value opportunities.
- Qualify leads based on sales-readiness and alignment with HVLG's target customer profiles.
- Maintain clean and up-to-date data in the CRM (e.g., HubSpot).
Outreach & Business Development
- Conduct targeted outreach to prospective accounts, focusing on underperforming territories and top-tier markets.
- Identify and engage potential clients through digital platforms, industry publications, and social media (e.g., Instagram).
- Understand and identify traits of the ideal "HVLG designer" or trade partner and proactively initiate contact.
- Use personalized email and phone campaigns to establish and nurture relationships.
- Ensure decision-makers are identified, and current contact information is maintained.
Sales Enablement & Conversion
- Drive lead-to-account conversion and support newly onboarded clients through training and engagement.
- Monitor weekly and monthly sales performance to identify trends, gaps, and growth opportunities.
- Partner with Regional Sales Managers and Outside Sales Reps to hand off qualified leads and support conversion.
- Coordinate onboarding sessions and product walkthroughs (virtual or in-person) as needed.
- Refer leads to retail partner showrooms when appropriate for fulfillment.
Strategic Collaboration
- Work closely with the marketing team to refine lead generation strategies and campaign targeting.
- Provide regular feedback on lead quality and campaign performance to business development leadership.
- Distribute and follow up on leads captured at trade shows, events, or market appointments.
- Participate in showroom visits and lead product walkthroughs when needed.
- Other duties as assigned.
Qualifications
- Bachelor's degree or equivalent relevant experience.
- 2+ years in sales, lead generation, or business development.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office, especially Excel; CRM experience preferred.
- Strong organizational and multitasking abilities in a fast-paced environment.
- Passion for interior design and the home furnishings industry.
- Entrepreneurial mindset with a hands-on, take-the-initiative attitude.
- Experience working across cross-functional teams and managing multiple projects.
- Self-starter with a drive to exceed goals and contribute to company success.
- Comfortable using AI tools (e.g., for drafting outreach, summarizing account activity, or analyzing patterns) to work more efficiently.
- Must work onsite at our Wappingers Falls, NY office five days per week during the introductory period, with one remote day per week thereafter.
- Ability to travel domestically up to 5% annually.
- US citizen or permanent resident (no Visa sponsorship available).
Compensation & Benefits
- Competitive base salary (dependent on experience)
- Comprehensive health insurance (single medical plan)
- Life and long-term disability insurance
- 401(k) with employer match
- Bonus potential
- Generous vacation, sick, and holiday pay
WORKING CONDITIONS
Work Environment:
The work environment characteristics described here are representative of those employees encounter while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.
Ability to work in a Distribution Center environment with varying temperatures and noise.
Equal Opportunity Employer:
Hudson Valley Lighting is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status, or other characteristics protected by law.
Disclaimer: This position description indicates the general nature and level of work expected. It is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required. xhyhwjd Employees may be asked to perform other duties as needed.
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