Marketing Strategy Sr Analyst
VBeyond
Must-Have Skills Data Analysis & Marketing Analytics - Ability to gather, analyze, and interpret quantitative and qualitative data to support marketing strategy.
Advanced Microsoft Excel - Experience building reports, dashboards, and financial/business case models using data from multiple sources. Marketing Strategy Support - Experience evaluating marketing programs, campaigns, or go-to-market initiatives .
Business Case & Financial Modeling - Ability to create and update financial models and ROI analyses based on internal and external data. Performance Metrics & Reporting - Experience tracking conversion, engagement, revenue, or campaign performance metrics .
Cross-Functional Collaboration - Ability to work with marketing, product, analytics, and business teams to align strategy and execution.
Market & Customer Insights Analysis - Ability to identify industry trends, customer behavior, and competitive insights .
Presentation & Stakeholder Communication - Experience presenting data-driven insights and recommendations to leadership. Market Research & Secondary Data Analysis - Experience using internal reporting tools, data warehouses, or third-party market data .
Nice to Have
Experience with marketing analytics tools (Tableau, Power BI, SQL, or similar reporting tools) Master's Degree in Marketing or Analytics
Advanced Microsoft Excel - Experience building reports, dashboards, and financial/business case models using data from multiple sources. Marketing Strategy Support - Experience evaluating marketing programs, campaigns, or go-to-market initiatives .
Business Case & Financial Modeling - Ability to create and update financial models and ROI analyses based on internal and external data. Performance Metrics & Reporting - Experience tracking conversion, engagement, revenue, or campaign performance metrics .
Cross-Functional Collaboration - Ability to work with marketing, product, analytics, and business teams to align strategy and execution.
Market & Customer Insights Analysis - Ability to identify industry trends, customer behavior, and competitive insights .
Presentation & Stakeholder Communication - Experience presenting data-driven insights and recommendations to leadership. Market Research & Secondary Data Analysis - Experience using internal reporting tools, data warehouses, or third-party market data .
Nice to Have
Experience with marketing analytics tools (Tableau, Power BI, SQL, or similar reporting tools) Master's Degree in Marketing or Analytics
Vacancy posted 5 days ago
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