Head of Growth Marketing
IDR Healthcare
IDR is seeking a Head of Growth Marketing to join one of our top clients for a 100% Remote Direct-Hire opportunity! This role is focused on leading growth initiatives within a high-growth organization that operates multiple direct response brands. The position offers the chance to own and drive the company's growth strategies, overseeing a team and managing key performance outcomes.
Position Overview for the Head of Growth Marketing:
- Lead the development and execution of comprehensive growth strategies across various marketing channels.
- Manage the growth P&L, setting targets and measuring performance to optimize ROI.
- Oversee and mentor a team of media buyers, strategists, and creative resources to execute innovative campaigns.
- Develop and improve creative, offers, and funnel strategies to maximize customer acquisition and lifetime value.
- Collaborate with executive leadership to align marketing efforts with overall company goals.
- 5+ years of experience owning full funnel growth, including P&L management.
- Expertise in managing Meta paid media spend with hands-on experience across Facebook and Instagram ads.
- Proven track record of creating, testing, and scaling multi-channel marketing campaigns.
- Strong leadership skills with experience mentoring and managing a team of marketing professionals.
- Ability to analyze data and optimize campaigns and landing pages based on performance metrics.
- Competitive compensation package
- Full Benefits; Medical, Vision, Dental, and more!
- Opportunity to get in with an industry leading organization.
#LI-Remote
Vacancy posted 2 hours ago
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