Digital Marketing Manager

Digital Marketing Manager

Hybrid (2 days/week onsite) - North Dallas

Our client is looking for a versatile and well‐rounded Digital Marketing Manager to support a broad range of digital initiatives including graphic design, content management, CRM administration, email marketing, social media, and digital advertising. The ideal candidate is both creative and analytical, with the ability to execute hands‐on work across multiple marketing channels.

Required Qualifications

• 3+ years of digital marketing experience; comfortable operating as a "jack of all trades."
• Strong HubSpot experience across website tools, email marketing, automation, and CRM.
• Intermediate graphic design skills with proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience managing social media channels and content calendars.
• Experience creating and managing website, blog, and landing page content.
• Hands‐on experience with email and digital marketing campaigns.
• Experience with digital advertising platforms (Google Ads, LinkedIn Campaign Manager).
• Strong analytical skills with the ability to build and maintain dashboards and performance reports.
• Excellent interpersonal skills; detail-oriented and able to excel in a fast-paced environment
• Must be able to share a portfolio of work samples

Preferred Qualifications

• Experience within the healthcare industry.
• Experience in a SaaS environment.
• Familiarity with SharePoint for content storage and team collaboration.

Responsibilities

• Develop and design on‐brand digital assets using Photoshop, Illustrator, and InDesign.
• Build, execute, and optimize email marketing campaigns, including segmentation, automation, and A/B testing.
• Manage and maintain the HubSpot CRM, including workflows, lifecycle stages, reporting, and data quality.
• Plan, create, schedule, and monitor social media content across platforms to grow brand presence and engagement.
• Create, update, and manage website pages, landing pages, blogs, and other digital content.
• Execute and optimize digital advertising campaigns through Google Ads and LinkedIn Campaign Manager.
• Monitor and report on campaign performance, KPIs, and pipeline metrics using dashboards in HubSpot, LinkedIn, and other tools.
• Support cross‐functional teams with digital assets, marketing insights, and campaign strategy.