Community Relations Director
$78kWingate Healthcare
Wingate At Silver Lake
Wingate at Silver Lake - SNF Schedule: Full Time Salary: Up to $78K
SNF Experience Preferred
Your Career. Your Calling. Our Commitment to Exceptional Care.
At Wingate Living, we're more than just senior living--we're builders of lifestyles, friendships, and communities you'll be proud to be part of. As a family-owned company with over 30 years of experience throughout Massachusetts and Rhode Island, we offer a unique blend of healthcare and hospitality through a full continuum of premier services.
Essential Duties and Responsibilities:
- Maintain maximum occupancy at Wingate
- Develop professional relationships with referral sources and provide community outreach
- Plan marketing events that bring a variety of different groups to Wingate and provide the maximum exposure of all campus entities
- Conduct tours to effectively present the facility and convert prospective residents
- Initiates and maintains contact with prospective residents, referral sources and others
- Work cooperatively with the team to promote Wingate
- Develop a marketing plan each calendar year to plan events, advertising, and budgetary needs. Responsible for staying within the budget allowed.
- Screen inquiry calls, mail marketing collaterals and information to prospective residents, and provide tours as needed
- Return all calls in a timely manner
- Availability to provide weekend and evening tours when necessary
- Participate in manager on duty responsibility following the campus rotation schedule
- Reports any resident/family/staff concerns (as reported) to the Administrator at Wingate to ensure that quality of care, hospitality, and resident needs are managed appropriately.
- Communicates any building issues to the Maintenance Director or Executive Director
- Take part as a management team member in providing mandatory in-service programs to staff
- Take responsibility to complete all mandatory in-service requirements required
- Must always promote all entities of the campus and project a positive image in attitude, professional attire, and by extending the hospitality and customer service expected of a Wingate employee
- Build and maintain strong relationships with referral sources through regular external calls, networking and community engagement with healthcare providers, organizations and professional groups
- Maintain knowledge of the local market, key accounts, and competitors to effectively position the center's services and value proposition
- Assist in shopping for items necessary for respite needs, promotional needs, and employee appreciation gifts.
- Responsible for being a team member and assisting other departments when called on and necessary to provide superior service to residents at Wingate
- Take an active role in organizations that have memberships with.
- Become acquainted with all residents and take part in family events sponsored at Wingate
All other duties as assigned by Administrator
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