New Car Manager

New Car Manager

Location : Dallas, TX (On Site) | Type : Full Time

We are seeking an experienced New Car Sales Manager with experience to lead our new vehicle department. You will be responsible for leading and developing a high-performing new car sales team, optimizing inventory and pricing strategy, and delivering an exceptional guest experience while supporting a culture of accountability and growth.

What You'll Do

• Lead, coach, and motivate the new car sales team to achieve volume, gross, and CSI objectives while delivering a guest-first experience.
• Oversee all aspects of the new car sales process including lead management, showroom traffic, desking deals, and coordination with F&I to ensure smooth delivery.
• Manage new vehicle inventory mix and aging: work with the GM and inventory/ordering team on Toyota allocations, trades, and pricing strategies to maximize turn and profitability.
• Ensure compliance with Toyota OEM programs, sales processes, certification standards, and reporting requirements.
• Analyze sales performance, closing ratios, and lead sources; adjust processes, training, and staffing to improve results.
• Foster a positive, collaborative team culture that emphasizes consistent processes, ethical selling, and continuous skill development.
• Handle customer escalations professionally and work to retain guests and protect the dealership's reputation.
• Collaborate with Service, Used Car, and F&I leadership to drive overall dealership performance.

Requirements:

• Previous leadership experience in a franchised automotive dealership , specifically in new car sales; Toyota experience strongly preferred.
• Proven track record of achieving sales volume, gross, and CSI targets in a high-volume environment.
• Strong leadership and coaching skills with the ability to set clear expectations, hold the team accountable, and develop talent.
• Deep understanding of OEM programs (incentives, stair-steps, certification, dealer cash) and how to leverage them to drive sales and profitability.
• Comfortable analyzing reports (OEM dashboards, CRM, inventory reports) and making data-driven decisions.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.