VP of Design, Sid Mashburn
Mashburn, LLC
Job Description
Job Description
WHAT IS THE BRAND?
Mashburn is an Atlanta-based apparel & lifestyle brand launched in 2007 with a singular passion: taking care of people. The company designs, manufactures, & markets a nationally recognized assortment of menswear (Sid Mashburn) & womenswear (Ann Mashburn) alongside other high-quality, iconic brands. With a culture rooted in the values of Hopefulness, Helpfulness, Hard Work, Honesty, Hospitality, Humility, & Honor, Mashburn celebrates classic elegance with an ease & a warmth that invites others in. We want to be the world's go-to lifestyle shop – a place that embodies service & style, accessibility & luxury, and, for us, the very best of everything. Most excitingly, our story is still unfolding, & incredible growth opportunities lie ahead...
WHAT IS THE MINDSET
- Do you believe that hospitality never takes a break?
- Do you believe that serving people, at its heart, is cool?
- Are you always looking for a way to not say 'no'?
- Do you value the success of the team over the success of the individual?
- Do you love clothes, love people, & love to have fun?
- Is your attitude worth catching?
WHAT IS THE JOB?
The Vice President of Design, Sid Mashburn leads design & product development for the Sid Mashburn brand, working closely with Mr. Mashburn & reporting to the EVP of Design & Product. This person brings the brand's vision to life. The individual will be accountable for the product from concept to production to performance. We are looking for a proven leader with an ownership mindset and a willingness to roll up their sleeves.
WHAT ARE THE RESPONSIBILITIES?
Strategy & Brand Direction
- Translate the brand's vision into a seasonal product strategy for Sid Mashburn, in partnership with the EVP of Design & Mr. Mashburn, with the ultimate goal of growing the broader Mashburn brand and delivering on the company's financial ambitions
- Build strong collections that carry our point of view on how a man could & should be dressing, grow the brand, & deliver on our financial goals
- Advocate for our dedication to quality, service, value and style in every piece that we make.
- Collaborate closely with our Ann Mashburn design counterpart to keep the Mashburn aesthetic consistent across men's & women's & share best practices
- Partner with Merchandising & Planning online architecture thru category mix, SKU counts, pricing and good/better/best framework so the assortment is balanced, appealing and easy to shop
Design, Development & Lifecycle
- Create designs, sketches, prototypes, & consistently bring new & innovative ideas to the line
- Own the process from market research, concept building, raw material selection to final approval, protecting design integrity & quality at every step
- Guide the team on mood boards, color palettes, and creative direction
- Manage the Product Development Calendar & hold the team accountable at every milestone
- Partner with Technical Design on fit & quality & give clear direction in fittings to ensure our standards endure from Design through production to customer usage
- Develop product directly with our factory partners, from first prototype through production handoff
Leadership
- Lead by serving: mentor, inspire, & develop a team of Design Associates, & build a high-performance team that stays
- Create a culture of creativity, collaboration, & excellence in execution
- Keep communication clear & partnerships strong with internal Cross Functional Partners & vendors
- Demonstrate sound & candid judgment that builds trust with the Founders & the Leadership Team
Business & Financial
- Disciplined professional & fiscal management, including oversight of the Sid Mashburn design budget, headcount, product development logistics and sample costs
- Partner with Production & Raw Materials on costing & factory negotiation, that begins with quality & enhances margins
WHAT ARE THE SKILLS?
The ideal candidate possesses the following:
- A track record of success as a creative leader at a high-growth consumer brand, preferably in retail, apparel & accessories including leading a design team & developing product directly with factories.
- An instinct for what people want to wear - anticipating where style is headed rather than following the crowd
- An excellent sense of style & color, & the ability to conceptualize a collection that feels unmistakably Sid Mashburn
- Strong understanding of garment construction, fabric construction, finish, & behavior, as well as patternmaking
- Exceptional presentation & story telling skills – able to present to large internal & external audiences
- Strong business acumen: comfort with line plans, cost sheets, margin math, & selling reports.
- Relentless curiosity about market opportunities & the technical side of product development across all categories
- Motivated by a supply-side design mindset
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop), PLM systems, & Microsoft Office, including working fluency in Excel.
- Skilled in sketching by hand or digital
- A tireless work ethic & a passion for excellence, and an ability to thrive in a fast-paced deadline driven environment
- A strong portfolio of work is required
*This role is onsite in Atlanta. GA 5 days per week and salary will be based on experience and overall fit.
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