Account Director, Consumer Brand

Overview We are seeking an Account Director to join our Consumer & Brand Practice. The role leads integrated strategies and execution for a high-profile, fast-moving consumer brand portfolio, translating product innovation, music culture, and real-time trends into compelling communications strategies and creative, earned-first ideas. The position can be based in New York or Los Angeles. Responsibilities Lead development and execution of integrated communications strategies grounded in audience behavior, cultural insights, and platform dynamics. Oversee complex, multi‑channel programs that connect earned media, social, influencer, and cultural relevance. Lead the strategic planning, development, and execution for high‑profile events featuring top‑tier talent and C‑suite executives. Drive strategic direction across a high‑volume, fast‑paced product environment, including launches, brand storytelling, and cultural engagement. Build and maintain strong client relationships, acting as a trusted advisor on communications strategy and execution. Develop creative ideas tied to product communications that generate high engagement and earned media and social coverage. Manage and mentor junior team members while contributing to team growth and capability building. Architect and deliver integrated campaigns spanning product communications, brand storytelling, and cultural engagement. Translate product innovation and brand positioning into compelling narratives for media, consumers, and cultural audiences. Ensure alignment across earned, social, influencer, and owned channels to maximize impact. #J-18808-Ljbffr Burson