Social Media Manager + Content Creator

Job Description

Job Description

Photobooth Supply Co. (PBSCO) is the leading provider of photo booth hardware and software for entrepreneurs, photographers, DJs, and event operators. We're a scrappy, fast-moving team that creates content people actually watch.

We're not looking for someone to schedule posts. We're looking for someone who thinks like an educator, measures like a marketer, and genuinely cares about the photo booth operator community. Our strategy is simple: create content so useful that existing operators save it, share it, and send it to each other — because when prospects see that, they see exactly what they're buying into. At a $3,000+ price point, the community is the pitch.

What success looks like in this role:

• Saves and shares per post (our primary signal that content is genuinely useful)
• DM trigger volume by keyword via ManyChat automation
• Follower growth rate and explore/search reach
• Consistency and quality of the content calendar — nothing falls through the cracks
• Monthly pipeline influenced by Instagram, tracked via UTMs & link-in-bio clicks

This is a majority remote position, but technically it is hybrid. You must be based in Southern California, as occasional in-person availability is required for shoots and events.

What You'll Do

Video Capture + Editing

• Capture and edit short-form and long-form video content optimized for virality and platform performance
• Cut and export Reels, TikToks, and YouTube Shorts fast — while sounds are still relevant
• Edit podcast and interview clips with tight pacing and strong hooks
• Add captions, transitions, sound design, and graphics as needed
• Maintain a consistent visual style aligned with our brand

Social Media Management

• Plan, schedule, and publish content across Instagram, TikTok, YouTube, Facebook, LinkedIn, Pinterest, and Threads
• Monitor comments, engage with our audience, and manage ManyChat comment triggers
• Repost, reshare, and amplify operator-generated content and community spotlights
• Track saves, shares, DM trigger volume, reach, and pipeline influence via UTMs — and use that data to make better content decisions

Content Strategy & Creation

• Build educational carousels tailored to booth operators — pricing strategy, client handling, event prep, business growth
• Produce trending sound roundups in a "here's a sound + here's how booth owners use it" format — shareable, timely, discoverable
• Coordinate operator spotlights (Millionaires Club, Six Figure Club) on a consistent publishing schedule
• Ensure every product post teaches something — frame features as solutions, never lead with the sell
• Ideate content angles that drive saves and shares as the primary quality signal

On-Camera & Production

• Be comfortable and confident on camera — you will need to appear in content
• Film content independently or collaborate with our team on shoots
• Be available for occasional in-person shoots in Southern California

Requirements

• At least 2 years in a paid social media management role
• Strong writing skills; you can communicate clearly, conversationally, and with personality
• Proven video editing skills with a portfolio that demonstrates your ability to edit for engagement and virality — please include a link or attachment with your application
• Proficiency in CapCut, Adobe Premiere Pro, or a comparable editing tool
• Fast enough production process to turn around Reels while a sound is still trending
• Plugged into trending audio in real time — you know what's about to pop before it peaks
• Hands-on experience managing social media accounts with a track record of driving real engagement, not just impressions
• Comfortable working within a comment automation strategy (ManyChat or similar)
• Ability and confidence to be on camera
• Self-directed and organized — you can own a content calendar without being micromanaged
• Based in Southern California and available for occasional in-person shoots (within a ~50 mile radius of 91745)
• Comfortability using AI when appropriate to help streamline, systemize, and increase efficiency

Benefits

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✈️ Generous PTO and Holiday Schedule

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