E-Commerce Account Manager
Sunny Health & Fitness, Inc.
E-Commerce Account Manager
The E-Commerce Account Manager will be responsible for driving the growth, optimization, and performance of Sunny Health & Fitness's digital sales channels. This includes managing product listings, promotions, performance metrics, and day-to-day operations across our Shopify DTC website and third-party e-commerce marketplaces such as Amazon and Walmart.com. You will play a key role in improving conversion, profitability, and customer experience.
Key Responsibilities
- Own the daily management and optimization of e-commerce platforms including Shopify, Amazon, Walmart.com, and other digital marketplaces.
- Ensure accurate, compelling, and SEO-optimized product listings (titles, descriptions, images, A+ content, and more).
- Manage product launches, pricing updates, and promotional calendars across platforms.
- Analyze and track key performance metrics (traffic, conversion rate, sales, margins, return rate, etc.) to identify growth opportunities.
- Regularly audit site and marketplace listings for accuracy, visibility, and best practices.
- Monitor and improve customer ratings, reviews, and overall experience.
- Partner with operations and logistics teams to ensure product availability and minimize out-of-stocks or fulfillment delays.
- Forecast demand and monitor stock levels to support sales goals and prevent over- or under-stocking.
- Collaborate with internal marketing and paid media teams to plan and execute promotions, ad campaigns, and email strategies aligned with channel goals.
- Optimize product visibility through strategic use of platform tools (e.g., Amazon ads, Shopify apps, coupons, deals).
- Maintain platform compliance and resolve any account health, policy, or listing issues proactively.
- Stay current on platform updates, algorithm changes, and emerging tools or trends.
- Work closely with creative, marketing, product, and customer service teams to align messaging, resolve issues, and improve the end-to-end digital shopping experience.
Qualifications
- Bachelor's degree in Marketing, Business, E-Commerce, or related field
- 24 years of experience in e-commerce account management, digital merchandising, or online marketplace operations
- Hands-on experience with Shopify, Amazon Seller/Vendor Central, and other major e-commerce platforms
- Strong analytical skills and experience working with data platforms (Google Analytics, Excel, Looker, or similar)
- Knowledge of SEO best practices and digital conversion optimization
- Highly detail-oriented with a strong sense of ownership and urgency
- Experience in fitness, consumer goods, or DTC e-commerce a plus
Benefits
- Medical, Dental, Vision Insurance: Company covers 80% for employees only.
- Life Insurance: Fully covered by the company
- 401k Dollar for Dollar matching up to 3%, eligible to enroll after one full year with the company. 100% fully vested
- Sick Paid Leave
- 7 Paid Holidays (Eligible after probation period)
- Accrued Vacation
- Company provides discounts for fitness equipment for our employees
Vacancy posted 4 days ago
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