Digital Content Specialist

Digital Content Specialist

The City and Borough of Juneau is seeking an experienced, organized, and entrepreneurial Digital Content Specialist to join the Communications & Engagement team!

The successful applicant for this new position will develop and coordinate informative content creation across city departments, assist with deployment of new digital tools, lead email communication efforts, enhance the City's social media presence, and develop digital channels – including a new CBJ website – to enhance public outreach and participation. If you're passionate about creating engaging and accessible online content and supporting community conversation, we'd love to hear from you!

A successful candidate in this position will possess the understanding and/or experience noted below:

• Principles, practices, and methods of digital engagement and communications techniques.
• Demonstrated quality graphic design and content creation skills.
• Understanding of website best practices for accessible content creation and organization.
• Demonstrated experience creating and managing a dynamic social media presence.
• Capacity for clear and efficient communication of information and ideas through different communication channels.
• Passion for identifying new and different approaches to situations, problems, and opportunities.
• Experience tracking community engagement, growth, and measure effectiveness of communication strategies.
• Project management experience, including facilitation of proactive coordination with other divisions, departments, and outside agencies.
• Management of time and resources efficiently to complete work tasks under demanding and competing deadlines and priorities.
• Proficient use of the computer equipment and software specific to the responsibilities of the position.
• Ability to adapt effectively to changes, adjusting behavior to evolving circumstances, and embrace new ideas and diverse perspectives.

In this position you will receive a competitive salary package that includes the opportunity for regular pay increases, 12 paid holidays a year, an excellent health insurance program that includes medical, dental, vision and orthodontia care options, paid leave and retirement credit through PERS (Public Employees' Retirement System), and a 457(B) deferred compensation program.

We value the health and well-being of our employees. The CBJ provides free parking or a free bus pass, employer contributions to dependent care, paid parental leave, paid time off for parent teacher conferences, the ability to participate in a robust wellness program that includes free entry to CBJ recreational centers and discounts to local fitness programs, free annual health screenings, free flu shots, free classes, challenges and webinars on healthy living to assist you with achieving work/life balance.

This position works (Monday through Friday) 8:00 am – 4:30 pm and may need to be available some evenings to document and support public meetings or events. Your office would be located in downtown Juneau in City Hall.

Under general direction from the Communications and Engagement Director, the Digital Content Specialist is responsible for creating, managing and optimizing dynamic, engaging and accessible digital multimedia content, such as graphics, video and interactive tools, that aligns with the City's priorities of transparency and accessibility. This role involves timely storytelling through video and social content, monitoring online engagement, and refining content strategies to enhance public outreach and participation. The Digital Content Specialist will be integral to the design, production and content management of a new CBJ website.

This position is responsible for coordinating and assembling the City's digital content pipeline, including social media content management, brand enforcement, email newsletter templates, and website news updates. As such, the Digital Content Specialist collaborates with city departments to ensure consistent messaging, branding and timely dissemination of important information. This role is key to fostering civic participation and enhancing the visibility and accessibility of city government through consistent, clear, engaging and inclusive communications.

Education: Bachelor's degree in marketing, journalism, communications, public relations, graphic design, or a related field; AND Experience: Two (2) years of experience in digital engagement, communications, digital design, content production, social media management, marketing, or a related field. Project Management experience is highly desirable but is not required.

OR Substitution: Four years of professional level experience in digital engagement, communications, graphic design, content production, social media management, marketing, or a related field may substitute for the required education and experience listed above. Project Management experience is highly desirable but is not required.

Additional requirements: Valid Driver's License.