Marketing Specialist
Agility Partners
Job Description
We’re hiring: Digital Marketing Operations Specialist
Are you a hands-on digital marketer who enjoys the intersection of website operations, email marketing, SEO, analytics, and marketing technology ?
We’re looking for an experienced Digital Marketing Operations Specialist to support the execution and optimization of digital marketing programs. This person will work closely with Digital Marketing, web development, content, creative, regional marketing, and technology teams to keep digital initiatives moving efficiently and accurately.
What you’ll be working on:
- Managing and publishing website content within Optimizely CMS
- Creating and maintaining webpages, landing pages, and digital content
- Performing website QA across content, links, functionality, accessibility, formatting, and mobile responsiveness
- Supporting technical and on-page SEO , including metadata, redirects, indexing, internal linking, structured data, and site performance
- Building, testing, scheduling, and deploying email campaigns through Salesforce Marketing Cloud
- Supporting audience segmentation, contact management, A/B testing, and marketing automation
- Partnering with developers on website enhancements, bug fixes, CMS improvements, migrations, and UAT
- Tracking digital performance through Google Analytics 4, Salesforce, and other marketing analytics tools
- Identifying opportunities to improve workflows through automation and AI-enabled tools
What we’re looking for:
- 2–5+ years of hands-on digital marketing operations, website management, or marketing technology experience
- Enterprise CMS experience, ideally Optimizely
- Salesforce Marketing Cloud or comparable enterprise email marketing experience
- Working knowledge of HTML/CSS
- Strong understanding of SEO and website operations
- Experience with Google Analytics 4 and digital campaign measurement
- Strong QA, organization, and project coordination skills
- Ability to work independently while partnering across multiple teams
Nice to have: Optimizely CMS 12/13, Journey Builder, Automation Studio, SQL Query Activities, AMPscript, Salesforce CRM, Power BI, Looker Studio, Demandbase, JavaScript, A/B testing, personalization, or experience within financial services/another regulated industry.
If your background aligns and you’re interested in learning more, I’d love to connect! Feel free to message me directly!
Vacancy posted 7 days ago
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