Healthcare Market Leader - Los Angeles Region
Cuningham
Job Description
Job Description
At Cuningham, our purpose is to design a better world with deep respect for the real one. With bold, pragmatic creativity, we approach every project grounded in its realities and inspired by its possibilities. That takes curiosity to look beyond the obvious answer, disciplined delivery to work through practical constraints, and humility to keep our client’s goals at the center. Join our team to help create beautiful design that people feel.
As Healthcare Market Leader, Los Angeles, you'll build our healthcare practice in Los Angeles and the greater Los Angeles region: opening doors with health systems and healthcare providers, leading pursuits, and winning new work. The role can be structured two ways:
- Seller-Doer. Licensed architects win the work and serve as a project leader on select projects.
- Business Development. Non-licensed candidates focus fully on selling, then partner with our Healthcare Market Leaders and project teams to transition won work and set them up for success.
You're a highly connected, curious leader with deep relationships in Los Angeles's healthcare community and a track record of turning relationships into revenue.
What You'd Be Doing:Healthcare Market Growth and Business Development
- Set and lead our healthcare growth strategy for the Los Angeles region, deciding which clients, service lines, and relationships to prioritize and where to invest our time.
- Build and manage a strong pipeline of healthcare opportunities, getting in front of projects well before RFPs and advancing them from early conversations through contract award.
- Develop and deepen relationships with health systems, hospitals, academic medical centers, and ambulatory and behavioral health providers, as well as the owner's reps, contractors, and consultants who influence their decisions.
- Stay ahead of the Los Angeles healthcare market, including health system capital and master plans, seismic deadlines, HCAI requirements, care delivery trends, funding cycles, and competitor activity, and turn that insight into new opportunities.
- Lead priority pursuits from go/no-go decisions and win strategy through proposals and interviews. Build pursuit teams and help them show clients we heard them and why Cuningham is the right call.
- Partner with Office Directors, Healthcare Sector Leaders, and firm leadership to coordinate client relationships, align on priorities, and grow our healthcare market share.
- Represent Cuningham in Los Angeles's healthcare community through organizations such as ASHE, ACHA, HFMA, and the California Hospital Association, along with conferences, speaking, and networking events.
- Contribute to annual healthcare business plans, marketing priorities, and budgets, and keep pipeline, relationship, and pursuit data current in our CRM to support accurate forecasting.
Client and Team Leadership
- Transition newly won work to the Healthcare Market Leader and project team, helping set them up for success so commitments made during the pursuit are understood and carried into disciplined delivery.
- Act as a trusted advisor to healthcare clients, understanding their business goals and care delivery priorities and solving difficult problems with them, not just for them. Stay connected with key clients to build long-term partnerships and repeat work.
- Coach pursuit teams and project leaders on client relationships and pursuit strategy, sharing what you know so we all get better together.
- Seller-doer path: serve as a project leader on select healthcare projects, guiding clients and teams from planning and programming through design and construction, and partnering with project managers on scope, schedule, and fee.
- 15+ years of business development experience in professional services, including time in a leadership role (manager or director level), ideally selling architecture, engineering, or design services to healthcare clients.
- A proven track record of opening doors, growing pipeline, and turning relationships into revenue.
- Established relationships with healthcare owners, owner's reps, and contractors in the Los Angeles region.
- Working knowledge of how health systems plan, fund, and deliver capital projects.
- Executive presence and clear, confident communication, with the ability to build trust with healthcare executives and facilities leaders.
- Bachelor's or Master's degree in architecture, interior design, healthcare planning, business, marketing, or a related field.
- Architect licensure is not required but strongly preferred, and required for the seller-doer path.
- Proficiency with CRM tools (Deltek Vantagepoint preferred) and Microsoft Office; ability to travel throughout the Los Angeles region.
Additional Position Details:
- Role Structure. Seller-doer (licensed architects) or business development. Scope is confirmed at hire and reflected in pay.
- Measuring Success. Pipeline growth, new clients, revenue, repeat business, and pursuit conversion. Seller-doers are also measured on client satisfaction and project financial performance.
- Geographic Focus. Healthcare in Los Angeles and the greater Los Angeles region.
- Decision Authority. You'll help decide which healthcare clients, pursuits, sponsorships, and relationships receive investment.
Compensation provided is based on our national range which varies by work location and may also depend on accreditation, experience and responsibilities. Our talent management team can share more about the specific salary range for your location during the hiring process.
Compensation range updated 1/24/2026
Benefits: Cuningham offers a variety of benefits to employees including; health insurance, dental insurance, vision insurance, an employee wellness program, life and disability insurance, 401k retirement savings plan, paid holidays, and paid time off.
Why Cuningham?
At Cuningham, we believe the best work happens when people are supported, challenged, and connected. Whether collaborating across teams, engaging with our communities, or shaping meaningful design solutions, we bring pragmatic creativity and disciplined execution to every project — and we support each other through it all.
We nurture an equitable work environment where curiosity is celebrated, craft is valued, and growth is prioritized. Alongside a team that brings low-ego expertise and active leadership day-to-day, you’ll work on complex, high-stakes projects that demand bold thinking and disciplined delivery.
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Cuningham is an Equal Opportunity/Affirmative Action Employer and values the strength diversity brings to the workplace when combined with equity and justice. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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