Director of Marketing, Communications & Community Engagement
Harvard University
Company DescriptionBy working at Harvard University, you join a vibrant community that advances Harvard's world-changing mission in meaningful ways, inspires innovation and collaboration, and builds skills and expertise. We are dedicated to creating a diverse and welcoming environment where everyone can thrive.Why join Harvard University Central Administration?Harvard University's Central Administration (CADM) is a 5,000+ employee organization that supports the university's overall excellence by understanding and serving the needs of its schools, students, faculty, staff, alumni, and surrounding communities. Through dynamic and collaborative partnerships, CADM provides high-quality and efficient services to the schools to help them achieve their goals.Job DescriptionReporting to the Managing Director of Harvard University Dining Services (HUDS), the Director of Marketing, Communications, and Community Engagement serves as a strategic member of the HUDS Senior Leadership Team and a trusted advisor to the Managing Director on marketing, communications, brand strategy, stakeholder engagement, and customer experience. The Director provides leadership for the development and execution of integrated marketing, communications, and community engagement strategies that strengthen the HUDS brand, enhance the customer experience, build meaningful partnerships across the University, and advance the mission, reputation, and strategic priorities of HUDS.The HUDS enterprise encompasses the Residential Program and Dining, Professional Schools, Catering, and Events. The department supports over 6,500 undergraduate students and residential staff, 9 professional schools, and executes over 4,000 catering and special events annually. The Director will ensure open, effective communication between internal and external customers while championing brand-aligned marketing, community-focused initiatives, and departmental program development. This position will manage a HUDS graphic designer and student coordinator. Job-Specific ResponsibilitiesStudent, Community Engagement & Customer ExperienceLead HUDS' student engagement strategy by designing programs that connect the Harvard community to hospitality, dining, and campus life. Oversee the Student Coordinator and facilitate Student Committee meetings, surveys, focus groups, and other feedback mechanisms.Build strong partnerships across Harvard, serving as the primary liaison to Harvard Public Affairs and Communications and communications leaders throughout Harvard University and the Professional Schools.Partner with operational leadership to communicate customer service initiatives, promote service excellence, develop customer-facing communications, and support recognition programs.Lead internal communications for departmental meetings, leadership updates, newsletters, onboarding materials, and major organizational initiatives. Support communications related to student employment, engagement initiatives, and departmental events.Partner with culinary and sustainability teams to tell the HUDS food story by promoting seasonal menus, wellness initiatives, local sourcing, sustainability efforts, and special events through engaging campaigns and storytelling.Marketing, Digital & Consumer TechnologyLead comprehensive marketing and merchandising strategies across residential dining, retail, catering, and events. Develop and oversee marketing, merchandising, presentation, and brand standards across HUDS dining operations. Evaluate customer-facing communications, signage, and visual merchandising to ensure consistency, accuracy, and alignment with the HUDS brand and customer experience goalsDirect HUDS' digital communications strategy, including web, social media, digital signage, and customer-facing communications.Lead the communication strategy supporting consumer-facing technology initiatives, including online ordering, mobile ordering, catering systems, and other digital tools. Partner with operational and technology teams to develop and execute communication strategies that support the successful rollout, adoption, and understanding of operational and technology initiativesMarket Research & Strategic PlanningLead market research initiatives to monitor trends and best practices in hospitality, dining, communications, and higher education. Analyze customer insights, market research, industry trends, and operational performance metrics to identify opportunities and develop strategic recommendations for HUDS leadership.Leverage customer insights and industry trends to identify opportunities for innovative programs and services. Partner with Residential Dining, Culinary, Retail, and Catering leadership to support the development, promotion, and successful communication of new initiatives.Communications & Brand ManagementDirect all internal and external communication strategies for HUDS, including leadership communications, newsletters, media relations, and public messaging.Serve as the steward of the HUDS brand, establishing and maintaining brand standards across all customer touchpoints while ensuring consistency with Harvard University's visual identity and communications guidelines.Lead the development and execution of crisis and emergency communication plans in partnership with University communications partners and senior leadership, ensuring timely, accurate, and consistent messaging during operational disruptions and emergency situations.Physical Requirements:Standard office environment. May require periods of standing during special events, farmers' markets, and campus tours, as well as the ability to carry light marketing materials or event supplies.QualificationsBasic Qualifications: Bachelor’s degree (BA/BS) required.Minimum of ten (10) years of related work experience in marketing, communications, or public relations with increasing levels of responsibility.Additional Qualifications and Skills: Advanced degree desirable.Demonstrated success building collaborative relationships across diverse constituencies and leading organizational change through effective communicationsWork experience in higher education, hospitality, or food service programs is highly preferred.Demonstrated abilities in management, strategic planning, and creative problem-solving.Exceptional written and oral communication skills.Must be an effective leader, team-oriented, and able to work collaboratively in a complex, decentralized organizational structure.Requires a high degree of initiative, strong strategic thinking, and advanced project management skills.Technology Skills Required:Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Teams).Experience with website Content Management Systems (CMS), email marketing platforms, social media management tools, digital analytics, and emerging communications technologies.Familiarity with food service management software (e.g., FoodPro) and consumer-facing digital ordering platforms is a strong plus.Special Requirements:May be required to work occasional evenings, weekends, or holidays to support major campus events (e.g., Commencement), student meetings, or crisis management situations.Additional InformationStandard Hours/Schedule: 40 hours per weekVisa Sponsorship Information: Harvard University is unable to provide visa sponsorship for this positionPre-Employment Screening: Identity, Education, Criminal, Motor Vehicle Record, Drug Test, ReferencesOther Information: Critical Operations Personnel: This position may be required to work during weather emergencies, university closures, or other crisis events to ensure the continuity of dining operations and communications for the residential student population.#LI-TH1Work Format DetailsThis position has been determined by school or unit leaders that all duties and responsibilities must be performed at a Harvard or Harvard-designated location. Certain visa types may limit work location. Individuals must meet work location sponsorship requirements prior to employment.Salary Grade and RangesThis position is salary grade level 060. Please visit Harvard's Salary Ranges to view the corresponding salary range and related information. BenefitsHarvard offers a comprehensive benefits package that is designed to support a healthy work-life balance and your physical, mental and financial wellbeing. Because here, you are what matters. Our benefits include, but are not limited to: Generous paid time off including parental leave Medical, dental, and vision health insurance coverage starting on day one Retirement plans with university contributions Wellbeing and mental health resources Support for families and caregivers Professional development opportunities including tuition assistance and reimbursement Commuter benefits, discounts and campus perks Learn more about these and additional benefits on our Benefits & Wellbeing Page. EEO/Non-Discrimination Commitment StatementHarvard University is committed to equal opportunity and non-discrimination. We seek talent from all parts of society and the world, and we strive to ensure everyone at Harvard thrives. Our differences help our community advance Harvard's academic purposes.Harvard has an equal employment opportunity policy that outlines our commitment to prohibiting discrimination on the basis of race, ethnicity, color, national origin, sex, sexual orientation, gender identity, veteran status, religion, disability, or any other characteristic protected by law or identified in the university's non-discrimination policy. Harvard's equal employment opportunity policy and non-discrimination policy help all community members participate fully in work and campus life free from harassment and discrimination.SummaryType: Full-timeFunction: Public RelationsExperience level: Not ApplicableIndustry: Higher Education
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