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Area Personal Training Director

$75k - $160k

Crunch Fitness

Benefits:

  • Bonus based on performance
  • Competitive salary
  • Employee discounts
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Relocation bonus
  • Training & development
Area Personal Training Director

Overview

The Area Personal Training Director (APTD) is the manager and leader of the Personal Training Departments in selected locations. Your responsibilities include leading the Personal Training team and partnering with the gym General Manager, Regional Group Fitness Director and Regional Director of Operations to drive growth for the personal training department and increase overall revenue of the business. The Regional Personal Training Manager is responsible for ensuring an excellent training experience for all members while growing the personal training business at designated locations.

Responsibilities
  • Oversee and supervise all Personal Training Manager's within your district. (Maximum of 5 clubs)
  • Hire, train, and develop Personal Training Manager's for all locations.
  • Achieve and exceed the Company KPI's (Key Performance Indicators).
  • Maintain Enhance to track and evaluate client sessions (session package status, expiration of packages and renewals and coordinate lead flow management).
  • Ensure that programs and operational protocols in place to ensure the achievement of client satisfaction
  • Lead and educate the team and provide leadership to reinforce the contributions in which Personal Training delivers to provide greater client engagement and retention.
  • Ensure that each club follows company policies and values as well as health and safety procedures.
  • Maintain a safe, productive and inviting exercise environment for employees, members and guests
  • Audit day to day functions of the personal training staff.
  • Continuously monitor the PT business and financial results and develop meaningful action plans to improve performance of the business.
  • Model team expectations by interacting and observing team members, checking the details of member experiences, making recommendations, and proactively solving problems.
  • Ensure that the Team has current and up-to-date Personal Training certifications.
  • Assist in the implementation and promotion efforts as they pertain to upcoming club events.
  • Other Job duties as assigned.
Financial Performance and Sales (50%)

• Directly responsible for the department's financial performance through your personal production, as well as the performance of your Managers and trainers

• Directly responsible for achieving your personal and departmental monthly revenue goals

• Conduct monthly trainings with your regions trainers to ensure Fit Fusion standard is being upheld.


• Conduct weekly meetings to oversee systems and procedures passed down by Executive team.

• Personal Trainer Performance and Expense Management

• Partner directly with the GM to ensure that the membership team is booking CrunchONE Kickoffs effectively and that all MSRs are building value in the service at a high level

• Ensure that there is consistent inspection, coaching and accountability of all trainers performing Kickoffs to ensure conversion success

• Ensure that PT Labor expenses never exceed budget (without prior written approval from the VP of PT) by managing schedules and ensuring a high ROI on trainer non-session activities

Team and People Management (50%)

• Responsible for the ongoing recruitment, hiring and onboarding of Personal Trainer Managers and PT team if needed to ensure that staffing levels are conducive to the growth of the department

• Responsible for completing all onboarding tasks for all newly hired Personal Trainer Managers

• Develop a high performing team through consistent coaching, accountability and development

• Effectively communicate all department and/or club initiatives, standards and directives

• Provides input and participates in performance assessment and separation processes for Personal Trainers, in partnership with HR and Management

• Establishes and develops a collaborative and results-focused Personal Training Team

• Creates a positive and healthy workplace environment that provides opportunities for staff advancement

• Successfully audits payrolls for all Personal Trainers and Personal Training Managers in a timely manner

• Work in Tandem with RDO/RGFC to ensure cohesiveness amongst all departments.

• Ensure all onboarding process' are being completed effectively and efficiently.

Requirements
  • A related University degree (in Exercise Science, Exercise Physiology or Kinesiology) or equivalent experience strongly preferred
  • Current, nationally recognized personal training certification required
  • 5 years related sales experience
  • 5 years' experience in the fitness industry
  • 3 years of leadership and people management experience including proven success in leading, coaching and motivating teams and individuals to achieve goals and objectives
  • Demonstrated ability to motivate and influence all levels of the organization
  • Current CPR & First Aid are required and must be maintained through employment
  • Ability to create and sustain a culture of service focused on hospitality, caring, welcoming and fun
  • A passion for fitness. Demonstrated knowledge of fitness equipment and wellness strategies
  • Strong communication (oral and written), interpersonal and relationship-building skills
  • Strong MS Office software skills with an ability to adapt learning to incorporate new technologies
  • This position will operate out of a designated "home club"
  • Ability to travel extensively (travel over 50%) to multiple Crunch locations in the Fit Fusion network.
Skills and Special Characteristics
  • Business Acumen: Fosters knowledge in policies, practices, trends, and information affecting the business and/or industry. The ability to make good judgements and quick decisions.
  • Sales Strategy Development: Quantifies and prioritizes available opportunities for achieving sales performance objectives. Identifies future sales-related trends, creates clear action plans for achieving results and adapts strategy to changing conditions.
  • Managing Performance: The ability to take responsibility for one's own or one's employees' performance, by setting clear goals and expectations, tracking progress against the goals, ensuring feedback and addressing performance problems and issues promptly.
  • Coaching & Development: Provides feedback, instruction, and development guidance to help others excel in their current or future job responsibilities; plans and supports the development of individual skills and abilities. Provides timely guidance to help others strengthen specific knowledge/ skill areas needed to accomplish a task or solve a problem.
  • Teamwork: Actively participates and fosters an environment that sustains a collaborative approach to working with others.
  • Customer Service Orientation: Listens & responds effectively to customer questions; resolves customer problems to the customer's satisfaction; respects all internal and external customers; uses a team approach when dealing with customers; follows up to evaluate customer satisfaction; measures customer satisfaction effectively; commits to exceeding customer expectations.
  • Communication Skills: Conveys information accurately, concisely and compellingly to a variety of audiences and adapts communication methods based on situation.
  • Technical/Professional Knowledge & Skills: Demonstrates a satisfactory level of technical and professional skill or knowledge in position-related areas; keeps up with current developments and trends in areas of expertise.
  • Product Knowledge Expertise: The ability to demonstrate in depth knowledge of how our products and services work, know the ins and outs of the products and services just like a customer who uses them every day would. Acquires and applies this knowledge to accomplish results. Understands each department in the club and all services provided.

Compensation: $75,000.00 - $160,000.00 per year
Vacancy posted 3 days ago
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