Senior Marketing Manager - Public Facilities

Job Description

Job Description

Our client is seeking a Senior Marketing Manager to lead creative, advertising, media buying, brand, communications, sponsorship support, and campaign delivery across a busy live events calendar.

Reporting to the Director of Marketing, this hands-on player-coach will lead the team, strengthen workflows, and own campaigns from strategy through post-event reporting. The ideal candidate combines structured planning and strong people leadership with the agility required in a fast-moving live entertainment environment.

Key Responsibilities

• Lead, coach, and develop the Marketing team, including regular one-on-ones, annual evaluations, and support for part-time staff and interns
• Oversee creative, advertising, and brand management activity supporting facilities, events, campaigns, and organizational priorities
• Serve as lead point of contact for major event marketing campaigns, including strategy, budget allocation, execution, and post-event reporting
• Direct media buying across television, OTT, radio, out-of-home, digital, and print, including performance tracking and budget optimization
• Review and approve advertising campaigns, collateral, signage, content rotations, and other creative materials for quality and alignment
• Manage the Marketing Department budget, including expenditure tracking, invoice coding, and reallocation of funds as needed
• Compile, review, and approve marketing settlement packets covering paid and added-value efforts for each show
• Develop communications strategy with the Director of Marketing, including news releases, press advisories, media opportunities, and local media relationships
• Oversee designers, advertising agencies, vendors, partners, and other external contacts required for project delivery
• Manage department workflow through Asana, email, and verbal communication to keep priorities, deadlines, and ownership clear
• Partner with promoters and internal stakeholders to balance externally driven creative requirements with market-specific marketing judgment
• Monitor local, regional, and industry trends to identify opportunities for audience growth, promotions, and new market development
• Support sponsorship concepts and execution in partnership with marketing and entertainment colleagues
• Work nights, weekends, and holidays as required by the live event schedule

Requirements

• Proven direct people-management experience, including coaching staff and handling performance or workplace conflict conversations
• Approximately ten years of progressively responsible marketing experience in venue marketing, live entertainment, sports, conventions, theater, or comparable event-focused marketing
• Excellent written and verbal communication skills, with the ability to connect teams, promoters, media, vendors, leadership, and public-facing stakeholders
• Strong organizational, prioritization, time-management, problem-solving, and multitasking skills in a high-capacity, low-lead-time environment
• Willingness and ability to work nights, weekends, and holidays as required by event schedules
• Proven media-buying experience across television, OTT, radio, outdoor, digital, and print, including performance tracking and budget optimization
• Broad integrated marketing experience spanning brand management, creative oversight, advertising, PR, media relations, sponsorship support, and vendor or agency management
• Experience managing a department or campaign budget, including invoice coding, spend tracking, reallocation, settlement, or post-campaign financial reporting
• Ability to maintain effective relationships at all levels of an organization, with outside business contacts, and with the public

Preferred

• Bachelor's degree in Marketing or a related field
• Experience with Asana or comparable project management software such as Monday, Trello, Wrike, Basecamp, Smartsheet, or Jira
• Hands-on experience with website CMS platforms or oversight of digital content updates
• Familiarity with Adobe Creative Suite or experience directing designers and reviewing creative work
• Proficiency with Microsoft 365
• Prior exposure to venue-operations software such as Prism or Momentus
• Genuine interest in live entertainment, public events, and positive community impact

Benefits

• Salary $80k - $110k dependent on experience
• 100% employer-paid medical and dental coverage for employees
• Employer-paid life insurance and long-term disability coverage
• Paid holiday
• Pension through Washington State Retirement
• 457 deferred compensation plan
• Flexible spending account
• Employee assistance program

Agency statement

Keller is a recruitment agency that provides services to clients ranging from startups and non profits to multinational corporations. Keller emphasizes ethical search processes, attentive candidate care, and leadership placements that support long-term client outcomes.

To learn more about the firm and about our candidate services - please visit our website

Equal Employment Opportunity and Non-Discrimination Policy

Equal Employment Opportunity Statement: Both Keller Executive Search and our clients are Equal Opportunity Employers. For all positions, whether with Keller Executive Search or our clients, qualified applicants will receive consideration for employment without regard to race, skin color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran status, disability, genetic information, or any other legally protected status.

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Compensation Information: For client positions, compensation information is available in the job post. If not provided, it will be shared during the interview process in accordance with applicable laws. When required by law, salary ranges will be included in job postings. Actual salary may depend on skills, experience, and comparison to current employees in similar roles. Salary ranges may vary based on role and location.

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• Both Keller Executive Search and our clients are committed to pay equity and conduct periodic pay equity analyses in accordance with applicable laws.

State-Specific Information:

• Rhode Island: We do not request or require salary history from applicants.
• Connecticut: We provide wage range information upon request or before discussing compensation.
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Use of Artificial Intelligence in Recruitment

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Note: This job posting may be for a position with Keller Executive Search or one of our clients. The specific employer will be identified during the application and interview process. Employment laws and requirements may vary depending on the employer and location.