Sales Manager

Location: Mt. Carmel, IL (Preferred) | Hybrid considered (within ~2–4 hours) Reports To: President The Sales Manager is responsible for leading the Sales, Marketing, and Aftermarket Parts Sales departments. This role is accountable for developing and executing a strategic sales plan that strengthens existing customer relationships while driving new business growth across targeted markets and industries. The ideal candidate is a hands-on leader who can build structure, drive accountability, and lead from the front—balancing strategy, execution, and customer engagement to deliver measurable results. Key Responsibilities A.) Strategic Leadership Develop and execute a comprehensive Strategic Sales Plan aligned with company growth objectives Establish clear direction for Sales, Marketing, and Aftermarket Parts to ensure alignment and execution Identify target markets, industries, and key accounts to drive future growth Build actionable plans to increase market share and expand into new customer segments Lead day-to-day sales activities across new machines, aftermarket, and upgrades Drive accountability for quoting activity, follow-ups, and closing opportunities Improve overall sales effectiveness through better qualification, communication, and execution Maintain accurate pipeline management and forecasting discipline C.) Customer Growth & Development Cultivate and strengthen relationships with existing customers to drive repeat business and long-term partnerships Develop and execute a clear, proactive strategy for new customer acquisition and market expansion Personally engage in key customer opportunities and strategic accounts Ensure a high level of responsiveness, professionalism, and customer satisfaction D.) Marketing & Aftermarket Oversight Provide direction and alignment for marketing efforts to ensure messaging supports sales objectives and market focus Ensure consistent, proactive communication through digital channels, campaigns, and customer outreach Oversee aftermarket parts sales strategy to maximize revenue and customer retention Align aftermarket efforts with overall customer lifecycle and support strategy Lead, coach, and develop the sales, marketing, and aftermarket teams Establish clear expectations, roles, and accountability across all functions Foster a culture of urgency, ownership, professionalism, and teamwork Ensure strong collaboration between Sales, Engineering, Manufacturing, and Service Oversee quoting processes to ensure speed, accuracy, and competitiveness Support pricing strategies aligned with company financial goals and margin expectations Partner with Engineering and Manufacturing to ensure feasibility and execution alignment G.) Product & Market Feedback / R&D Alignment Work closely with the Director of Technology to identify gaps in current product offerings, capabilities, and service solutions based on customer interactions and market feedback Gather and communicate insights from customers, lost opportunities, and competitive activity to help inform product direction Provide structured feedback to support the identification and prioritization of R&D initiatives Collaborate with the Director of Technology to ensure new product development and enhancements are aligned with market demand and sales strategy Act as the voice of the customer internally, ensuring that commercial insights directly influence innovation and continuous improvement Expected to proactively bring forward defined product or service gap opportunities, supported by customer and market data, on a consistent basis Qualifications and Experience 7+ years of experience in long lead-time industrial equipment or capital equipment sales Proven experience developing and implementing strategic sales plans that drive measurable growth Candidates must be able to provide specific examples of strategic sales plans they have developed and successfully executed Demonstrated success in both managing existing accounts and generating new business Proven leadership experience managing sales teams Strong understanding of technical, engineered-to-order products Preferred : 3+ years of experience in press brake and/or press (hydraulic/mechanical) sales Excellent communication, leadership, and organizational skills CRM experience required (Salesforce, HubSpot, or similar) Key Traits for Success Strong leadership presence with a hands-on, accountable approach High sense of urgency and ownership Ability to think strategically while executing tactically Customer-focused mindset with a commitment to responsiveness Driven to grow both existing business and new market opportunities Team-oriented with strong cross-functional collaboration What Success Looks Like; Your First 90 Days A.) 0–30 Days Gain a clear understanding of current products, pipeline, backlog, team capabilities, and active opportunities Build relationships with key team members, customers, and internal stakeholders Evaluate current sales, marketing, and aftermarket processes and identify gaps Establish immediate priorities to ensure continuity and responsiveness with customers B.) 30–60 Days Begin implementing structure and accountability within the sales and marketing functions Identify key opportunities to improve quoting speed, follow-up, and win rates Define initial target markets, key accounts, and growth opportunities Align marketing efforts more closely with sales objectives and messaging C.) 60-90 Days Present and begin executing a clear Strategic Sales Plan Demonstrate progress in pipeline growth, customer engagement, and new opportunities Establish consistent reporting, forecasting, and performance tracking Show measurable improvement in team alignment, urgency, and overall sales execution Non-Negotiables Responsiveness: Timely follow-up with customers and internal teams is mandatory—no missed or delayed communication Accountability: Ownership of pipeline, opportunities, and results—no gaps in follow-through CRM Discipline: All opportunities, activities, and updates must be accurately maintained in CRM Professionalism: Consistent, respectful, and solutions-oriented communication with customers and team members Urgency: Ability to operate with speed while maintaining quality and accuracy Execution: Strong focus on closing opportunities and driving results—not just activity Compensation Base Salary: $125,000 – $150,000 (based on experience) Commission paid monthly based on total monthly bookings 401(k) with 4% match Exceptional benefits package (Health, Dental, Vision, Life, Short Term and Long Term Disability) #J-18808-Ljbffr