Business Marketing Manager - RespirTech (Plymouth, MN)
Philips International
Business Marketing Manager – RespirTech (Plymouth, MN) We are seeking a Marketing Manager to execute our business channel strategy and support key aspects of market execution. This role will partner cross‑functionally to drive channel engagement, develop go‑to‑market strategies, and ensure successful commercialization of the Philips InCourage system. Responsibilities Support go‑to‑market execution for a designated portfolio, ensuring alignment with business strategy and collaborating with region and sales leaders. Drive product positioning and messaging to increase market penetration and competitive advantage. Coordinate regional marketing activities, ensuring strategic alignment for market leadership and consumer/customer satisfaction. Synthesize sales and product management needs to refine messaging and support sales efforts. Travel occasionally for events, sales meetings, and to gain customer insight. Qualifications 1+ year of experience in Marketing Technology, Medical Technology, Healthcare, Commercial Services Management, or equivalent. Strong business acumen and basic familiarity with multichannel customer engagement, business development concepts, go‑to‑market strategies, and marketing analytics. Experience creating creative assets using Canva or similar (preferred). Bachelor’s degree or vocational education in Marketing, Sales, Product Management, or equivalent. Strong written and oral communication skills. Knowledge of or experience with AI tools. Storytelling ability—able to interpret customer needs into clear, consistent messaging. Curiosity and the ability to work independently. Must meet the position’s physical, cognitive, and environmental requirements. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug‑free workplace. #J-18808-Ljbffr
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