Marketing Coordinator

Marketing Coordinator

Reporting to the Marketing Manager, the Marketing Coordinator is responsible for day-to-day execution of Lithion's marketing efforts across brands. This role keeps campaigns moving, content published, and systems organized. The coordinator works closely with the Marketing Manager to execute campaigns, manage assets, and maintain consistency across channels.

This is a hands-on role for someone who can jump between tasks, pay close attention to details, and proactively support marketing efforts.

Key Responsibilities & Duties

• Assist with content creation and graphic design
• Support execution of marketing campaigns and product launches, with a focus on lead generation and engagement. Schedule and publish content across social platforms
• Build and send marketing email campaigns and newsletters
• Maintain and update websites in Webflow
• Manage brand assets, templates, and content libraries
• Support basic SEO and website optimization tasks
• Assist in coordinating external agencies and partners to ensure timely delivery of marketing activities
• Track campaign performance and compile basic reports (social, email, web)
• Support marketing team with campaign setup, tracking, and optimization activities
• Support the maintenance and updating of the CRM system, ensuring accurate tracking of leads, contacts, and campaign activity

Qualifications & Competencies

• 13 years of experience in a marketing, communications, or content role
• Basic understanding of digital marketing and lead generation principles
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign; video is a plus)
• Comfortable working across multiple projects and brands
• Familiarity with marketing tools (email platforms, CMS, analytics tools)
• Organized, detail-oriented, and able to follow defined processes
• Videography and editing skills Preferred
• Can work to deadlines
• Willingness to learn and develop skills in campaign execution and performance tracking
• Experience working with technical, industrial, or B2B products - Preferred

Work Environment & Physical Requirements

This role is conducted in an office environment requiring some or all the following:

• Prolonged periods of sitting at a desk or workstation
• Repetitive hand and arm movements
• Occasional lifting to 50lbs may be required
• Frequent reaching, grasping, pushing or pulling, bending or twisting motions
• Walking short distances and standing for meetings or other office activities
• Required to wear and properly use personal protective equipment such as safety glasses, gloves, and lab coats as required by safety protocols