Director of Marketing And Business Development

Summary

The Director – Business Development & Marketing sits at the intersection of strategy, growth, and brand - leading the charge on how B&D Industries wins work, builds lasting client relationships, and shows up in the market. The role requires a forward-thinking leader who thrives on driving revenue, shaping competitive positioning, and building a high-performing team aligned with B&D's mission, vision, and values. This role owns the full business development lifecycle from identifying and qualifying opportunities to crafting winning proposals and cultivating relationships that fuel long-term growth. On the marketing side, you'll oversee brand strategy, digital presence, content, campaigns, and community engagement to ensure B&D's reputation reflects the quality and culture we deliver every day.

Find out if this opportunity is a good fit by reading all of the information that follows below.

This position requires someone who is equal parts strategist and executor, comfortable in a boardroom presenting to ownership and equally at home rolling up their sleeves to refine a proposal, coach a team member, or optimize a CRM workflow. Success in this role comes from leveraging data, technology, and relationships to drive smarter decisions and measurable outcomes.

If you're energized by building something meaningful, leading with purpose, and making a real impact in a company that values people as much as performance, this is your seat at the table.

Benefits

· 401(k) program with discretionary safe harbor (no contribution required)

· Excellent health, dental, and vision insurance

· Flexible PTO

· 8 paid holidays

· Collaborative and supportive culture

Roles

· Develop and execute business growth strategies aligned with the goals of the Board of Directors (BOD) and Executive Team

· Serve as an ethical, strategic, and inspirational leader and mentor – setting the tone for the team and organization

· Provide strategic counsel and transparent reporting to the BOD and Executive Team on pipeline health, market trends, and departmental performance

· Build and sustain trust-based relationships across all levels – employees, clients, partners, vendors, subcontractors, etc.

· Design and implement scalable business plans that balance cost-effective operations with aggressive market development

· Identify and solve complex business challenges with a bias towards action, ensuring organizational resilience and sustainable growth

· Attract, develop, and retain top talent within the Business Development & Marketing team to support the Mission, Vision, and Values

· Create meaningful professional development pathways and growth opportunities for team members

· Champion accountability and a culture of ownership – making decisions that prioritize the company's long-term success, drive innovation in service delivery, and foster profitable growth

Strategy & Business Development

· Identify and pursue new partnerships, markets, industries, and growth opportunities that align with our strategic goals

· Maintain a deep competitive intelligence - understand the landscape, know our differentiators, and leverage them in every pursuit

· Lead go/no-go decisions by reviewing project bid documents, assessing risk, and aligning pursuits with strategic goals

· Oversee the preparation, quality, and timely submission of technical proposals and pre-qualification packages

· Cultivate and strengthen key relationships to create measurable competitive advantages in proposal and procurement

· Actively generate, monitor, and close business opportunities while ensuring an exceptional client experience from first touch to project completion

· Collaborate with Operations, Ownership, and cross-functional leadership to shape project strategy and approach

· Partner with Executives and senior leaders to develop and refine B&D's annual tactical business plan

Data-Driven Strategy & CRM

· Leverage financial performance data across customers, market verticals, and project types to inform pursuit strategy, resource allocation, and growth priorities

· Analyze labor availability, bench strength, and workforce capacity across the markets B&D serves — partner with operations to align business development efforts with the talent and resources available to deliver

· Monitor and report on key performance indicators including revenue by vertical, win rates, client profitability, and market share to drive smarter go/no-go decisions and strategic planning

· Own the development and oversight of B&D's CRM platform to ensure accurate pipeline tracking, client engagement history, and business development activity reporting

· Drive CRM adoption and data discipline across the business development and marketing teams — ensure leadership has real-time visibility into pipeline health and forecasted revenue

· Use market intelligence, economic trends, and regional labor data to identify emerging opportunities and proactively position B&D ahead of the competition

Marketing & Brand

· Lead B&D's brand strategy and public image — including the company website, social media, sponsorships, advertising, trade shows, and community engagement

· Develop and deploy marketing campaigns, promotional tools, and content that reinforce B&D's market position and drive lead generation

· Actively engage with industry associations, charitable organizations, and civic groups to elevate B&D's presence inside and outside the construction community

· Ensure all marketing materials, xhyhwjd campaigns, and external communications reflect B&D's standards of quality and professionalism

Team Leadership & Operations

· Coordinate, direct, and develop the Marketing & Communications Manager, Business Development Manager, and other applicable personnel, providing consistent coaching, feedback, and performance guidance

· Facilitate regular business development, marketing, and estimating meetings to ensure alignment, momentum, and cross-departmental collaboration

· Serve as a connective leader across departments — bridge operations, estimating, and marketing to align B&D's capabilities with client needs

· Keep leadership consistently informed on activities, goals, priorities, pipeline status, and key accomplishments

· Ensure all duties are executed in alignment with B&D's mission, vision, values, safety standards, and company policies

· Provide strategic support and mentorship to B&D's protégé companies

· Physical demands include long hours sitting, using a computer, standing, pulling/pushing, walking, lifting, and climbing

· Travel may be required as needed

· The job requires advanced computer proficiency and critical thinking skills

· Other duties, activities, and responsibilities may vary and change as assigned

Education and Experience

· Bachelor's degree in Marketing, Business Administration, or related field preferred

· 10+ years of progressive experience in Business Development, Marketing, or closely related discipline – preferably in construction, engineering, or project-based industry required

· Demonstrated experience with CRM platforms (e.g., Salesforce, HubSpot, Microsoft Dynamics) including implementation, optimization, and team adoption

· Proven ability to lead teams, develop strategy, and deliver measurable growth outcomes