Sr. Product Marketing Manager, Go-To-Market
American Express
As Sr Product Marketing Manager, Go-To-Market, you will lead integrated, performance-driven go-to-market strategies for the Global & Large segment, driving surround-sound awareness and measurable commercial impact across our T&E and B2B product suite. 2026 represents a pivotal year for Global & Large Product Marketing. This role will build a strategic, full-funnel growth engine accountable for market perception, pipeline contribution, and product adoption. You will own end-to-end GTM strategy across digital, paid media, thought leadership, and work with PR and Events to ensure our powerful messages are delivered to the target market. You’ll own insight-led campaigns optimizing performance and align to revenue priorities. Partnering closely with Product Management, Field, and other Marketing teams, you will translate product innovation into integrated campaigns that drive measurable business outcomes. You will manage 1–2 Product Marketing Specialists and foster a culture grounded in accountability, analytical rigor, and continuous optimization. At American Express, our culture is built on a 175-year history of innovation, shared values [ Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service. As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express. We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
$103.75k - $174.75k
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