Marketing Analyst

Location: Anywhere in Country At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. At EY, we’re committed to building a better working world. With a culture that promotes innovation and fosters continuous learning, we help clients navigate complex challenges and unlock new opportunities. As a global leader in consulting, tax, strategy, and assurance services, we empower businesses to transform and thrive in the face of change. The Opportunity EY is seeking a Senior Marketing Consultant to help leading organizations improve marketing performance and accelerate growth. In this role, you'll deliver strategic, data-driven solutions across marketing strategy, operating models, customer engagement, analytics, and transformation initiatives. You'll work closely with senior client stakeholders to solve complex business challenges, optimize marketing investments, and implement innovative solutions that drive measurable results. This is an opportunity to contribute to a growing practice while helping shape the future of marketing for global clients. Key Responsibilities Lead and support delivery of marketing transformation engagements. Assess marketing strategies, capabilities, processes, and technology to identify performance improvement opportunities. Advise clients on campaign optimization, customer segmentation, personalization, analytics, AI, and automation. Develop marketing data strategies, measurement frameworks, and ROI approaches. Build strong client relationships and identify opportunities for additional value creation. Support business development activities, including proposals and RFP responses. Support firm development activities, establishing solutions that growth and drive our business internally and externally. Mentor junior team members and foster a collaborative, innovative team environment. Stay current on emerging trends in marketing, customer experience, technology, and AI. Qualifications Bachelor’s degree required; MBA preferred. 3-5+ years of experience in marketing consulting, strategic marketing, or related roles. Expertise in at least 2–3 areas such as segmentation, go-to-market strategy, marketing ROI, operating model design, cost optimization, brand strategy, customer data, or marketing technology. Proven ability to deliver in large and small project teams, manage stakeholders, and support business development efforts. Strong analytical, problem-solving, communication, and leadership skills. Willingness to travel ~50% domestically. Preferred Experience Management consulting background or experience within a Fortune 500 marketing organization or marketing agency. Strong understanding of digital strategy, business case development, agile organizations, and design systems. What We Look For High-performing professionals who combine strategic thinking, strong execution, and collaborative leadership. Successful candidates are passionate about innovation, client impact, and driving transformational change. What we offer you We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $97,300 to $178,300. The base salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $116,700 to $202,600. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being. Are you ready to shape your future with confidence? Apply today. EY accepts applications for this position on an on-going basis. EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities. EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law. EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY’s Talent Shared Services Team (TSS) or email the TSS at View email address on click.appcast.io . #J-18808-Ljbffr