Associate Product Marketing Manager

Associate Product Marketing Manager

Eightfold

Santa Clara, CA, US

The Role We are looking for an Associate Product Marketing Manager who is curious, collaborative, and eager to grow at the intersection of AI, enterprise software, and go-to-market strategy. This role is an opportunity to build a strong PMM foundation — learning how to translate complex product capabilities into clear customer narratives, support product launches, and help equip sales and customer-facing teams with the tools they need to succeed. You will work closely with senior PMMs, Product Management, Sales, and Customer Success, contributing to real work across messaging, enablement, research, and launches from day one. If you are energized by AI, love clear writing, and want to develop into a well-rounded B2B marketer, this role is for you.

Support Eightfold's AI and Product Narrative

• Learn and internalize Eightfold's AI approach — including our Talent Intelligence foundation, agentic capabilities, and Responsible AI framework — and help communicate these concepts clearly to different audiences.
• Assist in developing content including product one-pagers, explainers, FAQs, and internal briefs that help customers and internal teams understand what we build and why it matters.
• Help monitor the competitive and AI landscape, flagging relevant developments and contributing to competitive intelligence summaries.
• Support the development of sales and CS enablement materials, including talk tracks, pitch decks, and demo guides.

Contribute to Core PMM Execution

• Support go-to-market readiness for product launches, coordinating across Product, Sales, and CS to ensure teams are informed and prepared.
• Assist in maintaining and updating messaging frameworks, positioning documents, and product narratives as the product evolves.
• Conduct market and customer research — synthesizing win/loss themes, persona insights, and field feedback to inform messaging and positioning.
• Help maintain a library of enablement assets, ensuring materials are current, accurate, and easy for the field to use.
• Partner with senior PMMs on analyst and competitive projects, contributing research, drafts, and coordination support.

What We Need From You Required

• 1–3 years of experience in product marketing, content marketing, corporate marketing, or a related field in B2B SaaS or technology.
• Strong writing skills — you can take complex ideas and make them accessible without sacrificing accuracy.
• Intellectual curiosity about AI and technology, and a genuine interest in learning how products work, not just how they are positioned.
• Ability to manage multiple workstreams and deadlines, communicate proactively, and operate with attention to detail.
• Collaborative mindset — you are comfortable working across functions and know how to build trust with partners in Product, Sales, and CS.

Preferred

• Exposure to AI, ML, or technically complex software products through work, coursework, or personal interest.
• Experience supporting go-to-market launches or product communications.
• Familiarity with enterprise HR technology, workforce platforms, or adjacent enterprise SaaS.
• Comfort working in fast-moving environments where priorities shift and clarity is something you help create, not just receive.

We are a team of self-starters who excel in their fields. We believe in giving you responsibility, not just a task. We want you to have ownership and pride in your work and see its positive impact on your colleagues, our customers, and the world. We are committed to providing transparency and support so you can do the best work of your career. Hybrid Work @ Eightfold: We embrace a hybrid work model that aims to boost collaboration, enhance our culture, and drive innovation through a blend of remote and in-person work. We are committed to creating a dynamic and flexible work environment that nurtures the collaborative spirit of our team. Eightfold.ai provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability. Experience our comprehensive benefits with family medical, vision and dental coverage, a competitive base salary, and eligibility for equity awards and discretionary bonuses. The base salary range below is provided for pay transparency. Base pay is only one piece of our total compensation package as this role may be eligible for bonuses and equity awards. Compensation varies depending on a number of factors including qualifications, skills, competencies, and experience. Zones are determined by location.