Content Marketer

Responsibilities Define OpenAI's startup co-marketing content strategy across channels and audience segments Build social-first series featuring founders and builders using OpenAI in real workflows Partner with field/event teams to capture, package, and publish content from startup programs Translate high-performing field moments into snackable content formats and recurring series Partner with social, startup GTM, customer marketing, PMM, and comms to align narrative, timing, and distribution Build editorial systems and playbooks to scale output without losing quality or technical credibility Track performance and business impact, and evolve formats based on data and feedback Requirements Have 7+ years of content marketing experience with clear ownership of strategy and execution Have meaningful startup experience (in-house at a startup, startup-focused role, or deep founder ecosystem work) Have built social-first and multi-channel B2B content programs that drove measurable outcomes Can move fast and deliver high-quality work across ambiguity, tight timelines, and shifting priorities Are an excellent cross-functional partner across social, GTM, field, and startup marketing teams Have strong editorial judgment and know how to balance storytelling, accuracy, and business goals Are energized by AI, developers, and startup builders Hard Skills content marketing social media strategy B2B content programs editorial systems data analysis performance tracking content strategy multi-channel marketing storytelling content creation Soft Skills cross-functional collaboration adaptability time management editorial judgment communication strategic thinking creativity problem-solving ownership teamwork #J-18808-Ljbffr