Business Development Manager

Job Description

Job Description

Benefits:

• Bonus based on performance
• Flexible schedule
• Training & development
• Competitive salary
• Free uniforms

Position Summary: 
The Business Development Manager plays a key role in expanding the reach of the Live 2 B Healthy brand by identifying, engaging, and securing partnerships with senior living communities. This individual is responsible for growing revenue through B2B relationship-building and strategic sales initiatives while also supporting long-term client retention. 

Key Responsibilities: 

• Prospect & Close New Business: Identify and engage potential senior living communities to introduce the Live 2 B Healthy wellness program. Conduct presentations, build relationships with executive directors and wellness staff, and secure signed service agreements. 
• Relationship Management: Develop and nurture strong, ongoing relationships with key decision-makers at partner communities to ensure client satisfaction and identify opportunities for expansion. 
• Lead Generation & Marketing Collaboration: Partner with the marketing team to develop and execute outreach campaigns, attend industry events and follow up on generated leads to grow community interest. 
• Client Retention & Engagement: Monitor program success metrics and satisfaction at active locations. Coordinate with trainers and community contacts to ensure consistent service quality and resolve any issues promptly.
• Reporting & Sales Tracking: Maintain accurate records of contacts, meetings, proposals, and signed agreements in CRM. Report weekly on sales activity, pipeline progress, and closed business. 
• Community & Market Knowledge: Stay informed about local senior living communities, industry trends, and competitor offerings to effectively position Live 2 B Healthy in the market. 

Qualifications: 

• Proven experience in sales, business development, or relationship management—preferably in senior living, healthcare, wellness, or fitness 
• Excellent communication and interpersonal skills 
• Strong organizational and time management abilities 
• Ability to work independently and collaborate with a small team 
• Familiarity with CRM systems and basic reporting tools 
• Passion for health, wellness, and improving quality of life for seniors

Preferred: 

• Experience working with senior living communities or in a franchise environment • Background in the health & wellness or fitness industry 

Compensation: 

• Base salary plus commission structure or bonus opportunities (to be determined by franchise owner). 
• Business expenses reimbursed.