Director of Sales & Marketing

Director of Sales & Marketing

Location: Remote (U.S. preferred) - Travel Required
Company: Archetype Infrastructure Solutions
About Us

Archetype Infrastructure Solutions is a fast-growing firm specializing in telecommunications and structured cabling solutions . We deliver mission-critical infrastructure to support modern businesses and organizations in construction, utilities, and civil engineering. Our services include:

• Fiber Optic Services - Splicing, termination, testing, and maintenance.
• Low Voltage Cabling - Structured cabling, Cat5e/6/6a, and backbone solutions.
• Distributed Antenna Systems (DAS) - Enhanced wireless coverage and network expansion.
• Wi-Fi & Network Solutions - Installation and optimization of wireless networks.
• Data Center & Server Room Infrastructure - Rack and cabinet installations, power management, and cooling solutions.

We are building a reputation for reliability, innovation, and results, and we're now ready to scale.
The Opportunity

We are seeking a Director of Sales & Marketing to take full ownership of our growth strategy. This leader will design and execute the go-to-market plan, expand brand visibility, and generate inbound client interest - all while enjoying the flexibility of a remote role with the excitement of in-person travel for client engagement, networking, and industry events .
Key Responsibilities
Sales Leadership

• Develop and execute a sales strategy targeting mid-market and enterprise clients across telecom, data infrastructure, and construction.
• Own the full sales cycle: prospecting, pitching, negotiating, and closing.
• Build and manage a pipeline of qualified opportunities.
• Over time, hire and mentor a small team of sales/business development professionals.

Marketing & Growth

• Launch marketing campaigns that clearly communicate our telecom and infrastructure solutions.
• Build case studies and client success stories that highlight our fiber, cabling, DAS, Wi-Fi, and data center expertise.
• Manage online presence (LinkedIn, SEO, website) to ensure Archetype is discoverable and trusted.
• Explore partnerships, industry events, and PR opportunities to position Archetype as a leader in telecom and cabling solutions.

Strategy & Reporting

• Partner with company leadership to define growth targets and priorities.
• Establish KPIs for sales and marketing performance and provide regular reports.
• Identify new markets, verticals, and opportunities for expansion.

Qualifications

• 5-10 years of experience in B2B sales, business development, or marketing, ideally in telecommunications, infrastructure, or industrial services .
• Proven track record of building and closing pipelines from scratch.
• Strong understanding of digital marketing and inbound lead generation .
• Entrepreneurial, hands-on, and comfortable working in a growing company environment.
• Exceptional communication and relationship-building skills.
• Willingness to travel regularly for client meetings, conferences, and industry events.
• Bonus: Existing network of telecom, construction, or IT infrastructure contacts.