Growth Manager

This role can be based in our Boulder, CO or Phoenix, AZ office. This role requires someone who understands the natural and organic industry from the inside - not as a category, but as a community - and who can represent our programs and products credibly across events, customer relationships, and internal teams. You will bring genuine industry fluency, strong judgment, and a willingness to grow into the full scope of the role. We value potential and trajectory as much as prior experience; some of our best hires in this function have developed into it over time. In this role you will need to be using consumer data, a natural relationship builder with marketing, PR, and sales, and a collaborative partner to content teams across the portfolio. Responsibilities Event Management & Representation — Own end-to-end exhibit coordination at our events, including booth strategy, staffing, materials, and logistics, in close partnership with the marketing team. Responsibilities — Identify speaking opportunities and serve as a primary presenter for customer-facing programming, representing our full suite of programs and products at our events and industry conferences. Internal Enablement & Communications — Attend cross-functional event planning meetings on behalf of the Market Integrity Group; track developments and share intelligence proactively with internal teams. Serve as the primary communications lead with our marketing teams — maintaining coherence across multiple representatives who support different programs and our two-sided platform. Own PR communications strategy and lead content collaboration across both portfolio businesses, treating both as growth pathways rather than support functions. Maintain strong working relationships with sales, events, sponsorship, and client services teams. Partnerships — Manage existing partnerships with attentiveness and follow-through, including participation in enterprise client relationships in coordination with the audience manager. Identify and develop new partnership opportunities aligned with Market Integrity Group growth priorities. Represent partnership value clearly to both external partners and internal stakeholders. Product & Program Growth Support — Apply industry knowledge and buyer perspective to evaluate and provide feedback on our digital discovery platform, including how it serves real buyer workflows and where it can better meet their needs. Contribute to growth strategy for newer programs such as our regulatory consulting business, drawing on understanding of the industry landscape and customer needs. Develop deep fluency in our standards programs from a value proposition perspective, translating what standards mean for brands, buyers, and partners into language that informs strategy, communications, and how we differentiate our premium offerings. Data-Informed Growth — Work closely with the Data Intelligence Analyst to consume and interpret data across performance, behavioral, and partner data sources, bringing intelligence to growth decisions across all programs. Lead commercialization strategy for data reports and data-driven products, collaborating with the Data Intelligence Analyst and the commercial product director to ensure offerings are grounded in data and market value. Strategic & Cross-Functional Contribution — Bring a holistic perspective to strategic planning with visibility across all programs and products, grounded in industry experience, data literacy, and practical understanding of how standards, programs, and products create competitive differentiation. What Success Looks Like In the first 90 days, orientation and execution: develop a clear picture of existing partnerships, data assets, and commercialization opportunities, and begin to move on the highest-priority items. Within six months, advance opportunities in progress, strengthen our event presence, and establish a clear rhythm with marketing, PR, and sales. Over time, contribute measurably to revenue growth and market expansion across our programs and products. This role also offers a platform for professional development as the only growth function with visibility across all programs and products, supported by dedicated learning resources and a culture committed to growth. Required Qualifications Meaningful experience in or deep familiarity with the natural and organic products industry — as a buyer, standards professional, brand manager, retailer, or in a comparable role that provides genuine fluency in how this industry and its community operate. Working knowledge of natural products industry dynamics and related standards more broadly. #J-18808-Ljbffr