Senior Manager, Platform Growth

Summary

Chobani is looking for a curious, self-starter to drive both day-to-day execution and strategic point-of-view formation for our naturally functional platforms- Core, High Protein, Zero Sugar, and Less Sugar - each at a different stage of growth and each presenting distinct strategic challenge. The right candidate brings a sharp point of view on execution and demonstrated experience driving strategic influence-translating data into actionable workstreams, coordinating cross-functional execution with precision to shape where we go next.


Responsibilities

Platform Strategy

• Develop portfolio strategy by synthesizing competitive intelligence, whitespace opportunities, consumer insights, and market trends; recommend actions to senior leadership.
• Lead execution of platform strategy across Core, High Protein, and Zero Sugar, translating priorities into plans, briefs, timelines, and cross-functional deliverables.
• Manage product lifecycle milestones from development through discontinuation, proactively identifying risks and dependencies.

Innovation & Product Development

• Drive strategic execution of innovation projects from concept to launch, ensuring alignment with platform objectives.
• Provide strategic direction for R&D briefs, incorporating business rationale, competitive context, and consumer insights.

Channel Strategy & Go-to-Market

• Partner with business unit leaders to develop and execute go-to-market strategies.
• Coordinate product launches across Creative, Shopper Marketing, Commercial, and other stakeholders to ensure flawless execution.
• Align positioning, packaging, pricing, promotion, and launch readiness, escalating gaps when needed.
• Own platform toolkits, messaging frameworks, claims, and brand asset guidelines; maintain evergreen assets and oversee photoshoot planning and execution.

Performance Management & Analytics

• Enhance KPI tracking and portfolio performance measurement.
• Guide analytical reporting toward actionable insights, ensuring focus on the most relevant business questions and performance drivers.
• Translate performance data into strategic recommendations that inform portfolio decisions, innovation, and activation priorities.
• Prepare senior leadership business reviews and coach junior team members on analytics, prioritization, and insight generation.

Cross-Functional Leadership

• Represent the Platform Growth team across key forums, coordinating with Product Development, R&D, Creative, Shopper Marketing, and Commercial to drive execution.
• Build strong cross-functional relationships to improve alignment, communication, and decision-making.

Sales Enablement

• Develop consumer, product, and competitive insights that support sales tools, training materials, and product education.
• Partner with Commercialization to identify channel-specific growth opportunities and inform product strategy.

Consumer & Market Intelligence

• Monitor competitors, consumer trends, and category dynamics, translating findings into actionable recommendations.
• Partner with Consumer Insights to deepen understanding of target audiences, motivations, drivers, and barriers.
• Collaborate with Loyalty and social listening teams to uncover drivers of brand fandom and identify opportunities to strengthen consumer engagement and roadmap development.

Requirements

• Bachelor's Degree
• 7+ years of progressive experience in product strategy, brand management, or product management
• 4+ years of experience in CPG
• Deep understanding of coffee or beverage categories, including product development and consumer behavior
• Proven track record of successfully leading product portfolios and driving measurable business results
• Strong analytical capabilities with experience using data to drive strategic decisions
• Excellent project management skills with ability to lead multiple complex initiatives simultaneously
• Outstanding communication and presentation skills, with experience presenting to senior leadership
• Demonstrated ability to influence and lead cross-functional teams without direct authority

About Us

Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, Chobani is a purpose-driven, people-first, food-and-wellness-focused company, and has been since its founding in 2005 by Hamdi Ulukaya, an immigrant to the U.S. The Company manufactures yogurt, oat milk, and creamers - Chobani yogurt is America's No.1 yogurt brand, made with natural ingredients without artificial preservatives. Following the 2023 acquisition of La Colombe, a leading coffee roaster with a shared commitment to quality, craftmanship and impact, the Company began selling cold-pressed espresso and lattes on tap at cafés nationwide, as well as Ready to Drink (RTD) coffee beverages at retail. In 2025, Chobani acquired Daily Harvest, a modern brand offering consumers nutritious, delicious and convenient ready-to-make meals.

Chobani uses food as a force for good in the world - putting humanity first in everything it does. The company's philanthropic efforts prioritize giving back to its communities and beyond. Chobani manufactures its products in New York, Idaho, Michigan and Australia, and its products are available throughout North America and distributed in Australia and other select markets.


For more information, please visit or follow us on Facebook, Twitter, Instagram and LinkedIn.


Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state, and local laws.

The salary range for this full-time position is $121,000.00 - $190,300.00, + bonus + equity + benefits. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.


Chobani provides a comprehensive benefits package, including medical, dental, vision coverage, disability insurance, health savings account, flexible spending accounts, and tuition reimbursement. To help save for the future, all employees are eligible for a 401k match of 100% on up to 5% of eligible pay. To support growing families, we provide fertility and childcare assistance, and 12 weeks of parental leave at full pay after six months of continuous employment. In addition, we provide wellness resources which include an employee assistance program, fitness discounts, a wellness reimbursement, on-site gym access (certain locations) and a monthly wellness newsletter to connect you with resources and timely information. We offer various types of paid time of including: 120 hours of paid time off, 11 holidays, and paid volunteer time off.