Senior Product Marketing Manager

Senior Product Marketing ManagerVeson Nautical empowers the global maritime industry to navigate complexity on all sides of the trade. Veson's platform combines AI-driven workflows, trusted data, and seamless collaboration, to deliver the insight and context needed for confident decision-making.Veson Nautical is bringing several new solutions to market, and we are looking for a customer-centric Senior PMM to join our team.This highly-visible role will work closely with product, sales, marketing, and professional services. Reporting to the Senior Director of Product Marketing, the Senior Product Marketing Manager will own all PMM functions for their products, including: GTM strategy and launch, positioning and messaging, sales enablement, collateral, and more.ResponsibilitiesGo-to-Market Strategy and LaunchDrive and support the end-to-end launch processPartner with the product team to align on the product shaping and strategy, clearly defining the problem we are solving, who this solution is for, and how it's differentiated in the market today.Work cross-functionally to build and define a launch strategy to bring in new customers and drive adoption with existing clients.Positioning and MessagingHelp shape the story and content tailored to different market segments and personas that will be used across a variety of sales and marketing materials.Synthesize complicated product functionality into simple, easy-to-understand value propositions that will resonate with target audiences.Maintain foundational assets used in our AI marketing systemPartner with sales enablement and content teams to deliver high-impact sales tools to empower the sales team to market and sell more effectively.Support Growth and Content Marketing teams on product-related campaign strategies and messaging. As you become an expert on buyer personas and your products, your input will help the growth marketing team drive leads and funnel growth.Conduct customer and market research to understand buyer and user challenges and opportunities.Establish and track KPIs for product launches to measure performance and successQualifications7+ years of product marketing experience at a high-growth, global technology/SaaS organizationThis is a hybrid position (2 days per week in our Boston office)Strong track record of successfully launching and growing new productsA history of building strong relationships across product, sales, marketing and the rest of the organizationAI-first mindset with experience leveraging Claude to enhance efficiency and outputExceptional written and oral communication skillsComfort with navigating ambiguity and using data to make decisions.Naturally seeks input from others to improve the quality of their workA creative problem solver with an appetite to always be learning and improvingProven track record of successfully prioritizing projects to focus on the most important initiatives for the team and businessFull-cycle PMM experience preferredUndergraduate degree required. MBA or graduate degree is a plusBonus Points ForPrevious experience being one of the first PMMs in an organizationMaritime or global freight experienceAbout Veson NauticalWe are a team of multi-cultural, multi-disciplined professionals that are dedicated to making our clients successful and charting a new, innovative course for the commercial marine industry. Veson Nautical employs a staff of extremely capable creators and innovators all focused on meeting the goals of our clients. We invest extensively in employee development and experience to maintain focus and enthusiasm. The Veson Nautical team is made up of a dynamic blend of engineers, artists, sailors, teachers, brokers, bankers, traders, consultants, and customer service experts.Veson Nautical is a successful, rapidly growing global software company. Our clients are the world's leading commercial maritime owners, operators and commodity trading companies. Veson's solutions enable our clients to identify new opportunities and proactively manage their business to make more profitable decisions. With offices in Singapore, Tokyo, London, Houston and headquarters in Boston, USA, Veson Nautical is a dynamic organization with a committed team of professionals. Dedicated to ensuring the highest levels of client satisfaction, Veson Nautical brings decades of experience, technical knowledge, enthusiasm and commitment to clients around the world. The combination of exceptional market growth and leading market position make this a superb opportunity for the right candidate.