Public Relations Strategist - West Coast

Public Relations Strategist - West Coast Department: 83 - Communications Location: Los Angeles, CA Job ID: 1789 Salary: $90,000 - $110,000 Per Year Employee Referral Bonus: Employee Referral Eligible The Opportunity The Public Relations Strategist will lead media relations and thought leadership initiatives for the West Coast studios, reporting directly to the Director of Communications and working under the leadership of the External Communications Manager. This role is responsible for elevating the firm’s visibility through strategic campaigns, industry engagement, and strong media relationships. The ideal candidate is a proactive communicator who can collaborate with internal teams, develop campaigns on project work, build lasting connections with local media, and represent the firm at key industry and client events. Primary Responsibilities Develop and execute media relations strategies to secure coverage in regional and top-tier publications. Drive thought leadership campaigns that position the firm as an industry innovator across the sector(s). Meet regularly with studio leaders in the respective region to ensure support of industry events, social media, and external engagement. Partner with the marketing team to support conferences, speaking engagements, and award submissions. Maintain and grow relationships with local media contacts and industry influencers. Attend and represent the firm at industry events to strengthen visibility and networking opportunities. Monitor PR performance metrics and provide regular reporting to leadership. Preferred Experience and Skills Established relationships with West Coast media outlets and industry organizations across design, architecture, and real estate. Experience supporting industry conferences and award programs. Strategic thinker with a creative approach to storytelling and brand positioning. Required Qualifications Bachelor’s degree in Communications, Public Relations, Journalism, or related field. 8+ years of experience in PR, preferably in architecture, design, or professional services. Proven success in media relations and thought leadership initiatives. Strong writing, editing, and verbal communication skills. Ability to manage multiple projects and deadlines effectively. What we offer you 401k Options PTO Company Paid Holidays Life Insurance Professional Development PE has a hybrid policy that allows flexibility for our employees in managing their working days and hours to cater to their diverse needs. Perkins Eastman is an affirmative action, equal opportunity employer and a participant in the U.S. Federal E-Verify program. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information. #J-18808-Ljbffr