Senior Global Marketing Manager (Molecular)
$129.2k - $193.85kThermo Fisher Scientific Inc
Thermo Fisher Scientific seeks a Senior Global Marketing Manager to drive growth and adoption of molecular diagnostics solutions for transplant applications. The role involves market development, campaign strategy, clinical evidence frameworks, and cross-functional collaboration across global regions.
Responsibilities
- Identify untapped market segments and define expansion strategies for molecular diagnostics portfolio
- Develop market narratives and campaigns translating scientific value into demand generation programs
- Collaborate cross-functionally to establish evidence requirements and clinical education strategies
- Execute integrated campaigns from strategy through sales enablement with performance measurement
- Create compliant clinical education and market-conditioning content across multiple channels
Requirements
- Advanced degree plus 6 years, or bachelor's degree plus 8 years in molecular diagnostics or IVD marketing
- Expertise in market segmentation, adoption barriers analysis, and long-range strategic planning
- Experience partnering with Medical Affairs and clinical teams on evidence roadmaps
- Proficiency in content creation across digital, video, email, and sales enablement channels
- Strong knowledge of molecular diagnostics technologies and transplant diagnostics applications preferred
- Advanced digital marketing skills including generative AI and emerging platforms
- Ability to travel 25-30% internationally; English proficiency required
Compensation: $129,200–$193,850 base
Vacancy posted 6 days ago
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