Dairy Sales Representative

Job Description

Are you a successful consultative sales professional?

Do you enjoy gaining new business and retaining current customers?

Do you have a passion for the dairy and/or agricultural industry?

Would you love to be a key player in a global company that is all centered around the cow?

Alta Genetics is adding to their globally renowned sales team in the Western New York markets. We are looking for a passionate and proven business consultant that will be "boots on the ground" in the territory and focused on delivery of value-added genetic solutions and programs, building the dairy herd customer portfolio. You will also be responsible for building relationships and rapport with existing customers and focused on retention.


In this role, you will be focused on large-herd growth (new relationships with large producers), support with herd management software and helping dairymen in a technical sense. You will also manage inventory counts/ordering, invoicing and working with support staff to ensure we are operating effectively and providing exemplary service to our farmers, producers and industry partners.

Primary Responsibilities

• Promote and sell Alta's genetics, related products and services
• Provide an excellent and efficient experience to clients
• Evaluate and assess customer accounts and product offerings for continuous improvement
• Increase Alta's market share through existing customer base and core business of large herds
• Prospect, develop, and manage new business
• Promote Alta products and services at local and regional dairy events
• Review monthly sales reports
• Manage expenses, inventory, and accounts receivable

Skills and Qualifications

• Bachelor's degree in Animal Science, Agribusiness, Dairy Science, or a related field is preferred. Equivalent industry experience may be considered in lieu of formal education.
• Experience in dairy or beef genetics, reproduction services, or livestock sales is preferred
• Must have exceptional relationship building and communication skills
• Self-starter, results oriented and driven by developing win-win solutions
• In depth genetic knowledge and familiarity with dairy management software programs are considered assets
• Considerable (local) travel is required

About Us

Alta Genetics is a global leader in the production, marketing, and distribution of beef and dairy cattle genetics worldwide, with retail operations in 14 markets and partners in more than 55 wholesale markets. We provide dairy and beef consulting services and solutions in cow activity and health monitoring, calf nutrition, reproduction, and herd management programs. Through industry-leading training and development programs, Alta Genetics aspires to be the most resourceful, valuable, and trusted partner for progressive dairy farms and beef ranches that nourish the world through sustainable and profitable operations.

Alta has deep roots in the industry through its origin within the URUS family of companies. As a holding company with cooperative and private ownership, URUS is a family of businesses at the heart of the dairy and beef industry - Alta Genetics, GENEX, Genetics Australia, Leachman Cattle, Jetstream, PEAK, SCCL, Trans Ova Genetics and VAS. Each organization has its unique identity, products, and services. These companies work globally to provide cutting-edge dairy and beef genetics, customized reproductive services to maximize conceptions, dairy management information to take producers to the frontline of progressive dairy farming, and an array of products and services to help bovines reach their full genetic potential. URUS has 9 brands in 17 retail countries and employs nearly 2,800 people globally.