Marketing Coordinator
Original ChopShop
Description: Marketing Coordinator Job Requisition about us Original ChopShop, a neighborhood eatery serving Just Feel Good Food that's always Chopped-in Shop with whole ingredients. Since our first Shop opened in 2013, our mission has been to inspire others to just feel good by providing a warm, welcoming place full of energetic people where guests can Fuel their Well-Being. Our team is eager to craft good-tasting, nutritious food made for Every/Body. We threaded Original ChopShop together with bits + pieces of our hearts + we believe that food should not only taste good, but make you feel good, too. Our Philosophy? Good food makes people happy + if you're happy, we're happy. what we offer Industry leading PTO plan. A benefit you can actually use 401k with Company match Paid parental leave Health, dental, vision coverage eligibility Pet insurance Mental health benefits Cell phone stipend position overview The Marketing Coordinator is a motivated, creative self-starter who brings strategic thinking + a hands-on approach to increase brand visibility, strengthen community engagement + create engaging social media content. Reporting to the Brand Experience Manager, you'll receive strategic guidance + mentorship while collaborating to plan, capture + execute on-brand content + partnerships that grow ChopShop's presence in the Dallas market. You'll also work closely with Regional Operators, Shop managers + the MotherShop marketing team to execute targeted campaigns, build local partnerships + capture social media content - ensuring our brand isn't just seen, it's felt! what you'll do Create + implement local Shop marketing plans in partnership with management; log activity + outcomes in a centralized database (Google Sheets) Understand sales-driving tactics + apply them to generate business at the local Shop level Maintain + build prospecting lists to track food drops, partnerships + follow-ups Plan + execute community outreach initiatives + partnerships Identify + coordinate food donations + catered meals for local organizations (schools, nonprofits, churches, hospitals, Chambers of Commerce, etc.) Seek out, attend + execute local events aligned with the brand + mission Find, plan + execute in-Shop events ("Shop Socials") Identify + evaluate sponsorship opportunities + ensure strong execution-getting food in mouth Act as a brand champion in the market by confidently communicating the ChopShop brand with guests, partners + Team Members Serve as a dining room "host" when appropriate, sharing catering offerings + menus with guests Manage + operate the brand's açaí cart at events, pop-ups + community activations, ensuring proper setup, breakdown, product handling + brand presentation Safely drive a company vehicle to transport the açaí cart, marketing materials, signage, product + equipment to + from events + Shops Maintain organization, cleanliness + inventory of the açaí cart, vehicle, + event materials before + after each activation Ensure all field activations comply with food safety, local regulations + brand standards Coordinate logistics, timing + on-site execution to deliver a seamless, on-brand guest experience Capture on-the-ground social media content at events, activations, Shop visits + partnerships (photo, video, Stories, Reels-style content) Collaborate with the Brand Experience Manager to ideate, plan + execute localized social content that supports larger brand campaigns + community initiatives Contribute content ideas, captions + local insights to the social calendar Recommend local creators, community groups + partners to engage with on social platforms Ensure all content reflects brand voice, visual standards + messaging guidelines Support New Shop Openings (NSO) as needed Assist with local catering execution as needed who you are 2-3 years in a retail or restaurant environment Excellent communication, interpersonal + leadership skills Strong understanding of local marketing strategies + tactics Excellent written + verbal communication skills Ability to organize + juggle multiple priorities Proficient in Microsoft Office + social media platforms Ability to build + maintain relationships with local businesses + organizations Carry a natural, genuine service mentality Analytical mindset with the ability to interpret data + make data-driven marketing decisions Strong attention to detail + organizational skills Flexibility to travel to local Shops + attend events as needed Passion for the restaurant industry + a strong understanding of customer preferences + trends Must have reliable transportation Must have evening/weekend availability Original ChopShop
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