Sr. Manager, Localization and Content

Sr. Manager, Localization and Content

United States of America - Irvine, California

Job Summary We are seeking a strategic Senior Manager, Localization and Content to lead and scale iHerb's global localization function across a rapidly expanding footprint of 36+ languages. The ideal candidate will ensure that localized experiences are not only linguistically accurate and culturally relevant, but also aligned with applicable regulatory standards across all markets, and bring a strong understanding of content and campaign operations to drive efficiency and execution excellence. This role will be responsible for overseeing translation operations, ensuring high translation quality, managing end-to-end localized user journeys. The ideal candidate brings a strong blend of operational excellence, linguistic expertise, and cross-functional leadership.

Key Responsibilities

• Stay current with emerging translation technologies (e.g., AI/MT, LLM-powered workflows) and evaluate their application to improve speed, quality, and cost efficiency.
• Design and implement optimal localization frameworks, guidelines, and workflows to drive operational excellence and scalability.
• Drive scalability and efficiency across localization operations through automation and best practices.
• Apply best practices from content and campaign operations to improve planning, throughput, and execution efficiency.
• Manage the localization budget, including forecasting, planning, and ongoing cost optimization.
• Track and report on spend across languages, vendors, and content types, ensuring alignment with business priorities.
• Identify and implement cost-efficiency opportunities through technology workflow improvements, and vendor strategy.
• Establish clear ROI frameworks for localization investments and drive accountability against financial targets.
• Ensure all site content complies with global, regional, and country-specific regulations and standards across markets.
• Partner with Compliance teams to stay current on regulatory changes impacting digital and e-commerce content, and implement necessary updates.

Vendor Management

• Manage and scale relationships with external localization vendors, including LSPs and contractors.
• Establish vendor performance metrics (e.g., quality, turnaround time, cost efficiency) and conduct regular business reviews.
• Drive vendor optimization strategies, including consolidation, onboarding, and continuous improvement initiatives.

End-to-End User Journey Localization

• Report relevant localized experiences across the full customer journey including ownership of CMS-driven localization workflows.
• Partner with Product, Marketing, and Regional teams to embed localization early in the development lifecycle and ensure efficient CMS content workflows for localization.
• Identify and resolve localization gaps impacting user experience or conversion.

Knowledge, Skills & Abilities

Required

• Proven experience leading multiple operational teams in a fast-paced, rapidly evolving cross-functional initiatives from planning through execution.
• Deep understanding of content lifecycle management, including planning, production, QA, publishing, and performance tracking.
• Strong understanding of translation quality frameworks, tools, CMS platforms, and vendor ecosystems.
• Data-driven mindset with ability to define success metrics, analyze performance, and optimize outcomes.
• Proven ability to build scalable processes, playbooks, and operational frameworks that can be applied across different functions.
• Strong stakeholder management skills, with the ability to align diverse teams around shared goals and timelines.

Equipment Knowledge:

• Experience with Microsoft Office Suite (Word, Excel, PowerPoint)
• Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred

Experience Requirements:

Generally requires 10+ years of experience in localization, translation, or content operations with at least 3 years in a leadership role.

Education Requirements:

Bachelor's degree in business, technology, or a related field or equivalent experience.

The anticipated pay scale for this position can be found below, however the pay range applicable to you may vary by geographic location based on where the job is located or where you work. The final pay offered to a successful candidate will be dependent on several factors that may include but are not limited to the type and years of experience within the job, the type of years and experience within the industry, education, etc. iHerb, LLC is a multi-state employer and this pay scale may not reflect positions that work in other states or locations. Employees (and their families) that meet eligibility criteria as outlined in applicable plan documents are eligible to participate in our medical, dental, vision, and basic life insurance programs and may enroll in our company's 401(k) plan. Employees will also be eligible for Time Off and Paid Sick Leave pursuant to the company's policies. Employees will enjoy paid holidays throughout the calendar year. Eligibility requirements for these benefits will be controlled by applicable plan documents. Hired applicant may be awarded Restrict Stock Units and receive annual bonuses pursuant to eligibility and performance criteria defined in the respective plan documents and policies. For more information on iHerb benefits, visit us at iHerbBenefits.com.

Anticipated Pay Scale:

$150,000 - $165,000 USD

Staffing Agency Submission Notice iHerb does not accept unsolicited 3rd party ("Agency") candidates. If you are an Agency, please send any requests to be considered as a supplier in our Vendor Management System to View email address on click.appcast.io. Do not contact iHerb employees directly. If requested to work on a role, any Agency candidates would be presented through the internal recruiting organization.

About iHerb iHerb is on a mission to make health and wellness accessible to all. We offer Earth's best-curated selection of health and wellness products, at the best possible value, delivered with the most convenient experience. We're the world's largest eCommerce platform dedicated to vitamins, minerals, and supplements, and other health and wellness products. For more than 25 years, we've been making it simple for people all over the world to purchase the highest quality products. From supplements to skincare to grocery items, we ship over 50,000 products, from over 1,800 brands direct to our customers in 180+ countries. Our vision is to become the #1 destination for health and wellness across the world. With a passion for wellness and a mind for innovative solutions, iHerb team members share a vision for a healthier world that drives them each day. Our 5 Shared Values unite our global team:

Focus on the Customer · Empower Our People · Be Entrepreneurial & Pivot Quickly · Embrace Diversity & Inclusion · Strive for Simplicity

iHerb Benefits At iHerb, we are dedicated to offering programs designed to help our employees and their families stay healthy, live well, and plan for their financial future. Built on a strong foundation, our programs provide options and upgrades with flexibility, protection, and security in mind. For the comprehensive benefits list, visit For our international team members, you may be eligible for benefits depending on the country where you are employed. The Talent Acquisition Partner/local HR representative will go over the benefits you are eligible for.

iHerb is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. iHerb provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment.