Data Analyst
Digitas
Data Analyst
Company description A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients. Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people. Our model to transform every brand experience will help clients navigate, develop, and activate commerce in a way that will provide them with a future-proof model for modern marketing. With our unique expertise in consumer engagement, CRM, and commerce, Publicis Digital Experience powers brands and empowers people in a new era of creativity. An ever-changing landscape and the need for fluid thinking is just part of our problem-solving nature. Which means we're untethered from any specific medium or method—we go where ideas will work best. We are an expanding network with more than 5,000 employees, with agency brands throughout our global offices. Publicis Digital Experience brands include Razorfish, Digitas, Arc Worldwide, Saatchi Saatchi X, Plowshare, 3Share, and the Publicis Commerce Exchange.
Responsibilities
Provide SQL programming, under general direction, in the execution of data analysis that will contribute to the final project deliverables. Appropriately account for the timeliness and quality of all assignments. Collaborate with internal and external partners to manage data logistics - including data transfers, understanding data structures, business rules, etc. - to enable project execution. QA/QC data and report output to ensure accuracy. Assist in development of reports, providing content and writing of key observations. Participate in presentation of reports to key internal and external customers, effectively communicating the key findings and recommendations. Manage multiple projects concurrently. Assist in the creation of compelling presentations that provide actionable insights and recommendations. Be exposed to the sales process, providing limited content to be included in proposals for new and existing business opportunities. Prioritize and monitor project progress relative to timeline and scope.
Qualifications
Minimum Qualifications: Bachelor's degree in a quantitative subject area (statistics, economics, mathematics, marketing analytics) Minimum 1 year of experience in marketing analytics field Proficient in SQL; minimum 1 years' experience Proficient in MS Office, including PowerPoint, Word, Excel and Outlook Solid planning, priority setting, and project management skills with experience managing multiple projects concurrently Excellent verbal and written communication skills Successful developing relationships within and across functional teams (including statistical, technical, and marketing resources) Highly motivated and collaborative Strong technical skills Acute attention to detail (QA/QC) Effective organization and time management skills Desirable Qualifications: Advanced degree or equivalent experience (Master's/PhD) in Statistics, Economics or other quantitative subject area Ability to display data visually, creating powerful presentations which effectively demonstrate the value of analytic deliverables; proficiency with business visualization tools (e.g., interactive dashboard software such as Tableau, Power BI, etc.) Ability to program in Python and/or Databricks Experience with digital marketing analytics tools such as Google Analytics
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