Sales and Marketing Director

Sales and Marketing Director Posted on May 15, 2026 Locations Lansing, MI 48911, USA On-site Travel Required: Yes Salary: $80,000 USD per year Marketing-PACE Full-Time Requisition #: SALES007930 Description Come join our awesome team as a Sales & Marketing Director at the Senior Community Care of Michigan PACE clinic. We have great benefits and a great work environment! Senior Community Care of Michigan PACE is part of Volunteers of America National Services which serves as the Housing and Healthcare affiliate of the Volunteers of America parent organization. Job Highlights 403(b) Retirement Plan; Quality training, continuing career education and leadership programs; Medical, Dental and Vision Insurance Paid Time Off (Vacation, Holiday & Sick Days) About the job Schedule: Monday-Friday 8:00 AM-4:30 PM Salary: $68,000-$86,000 based on experience 60% travel within the tri-county area The Sales and Marketing Director will focus on promoting and growing our PACE program census through community contact and integrating Senior CommUnity Care as a vital member of the healthcare and long-term care network. Required Qualifications Business-to-consumer (B2C) marketing, outside sales or community outreach experience. 2+ years of experience conducting presentations to community stakeholders and leaders. Active driver’s license with access to reliable transportation that will enable travel to the community and/or sites within a designated area. Preferred Qualifications Bachelor’s degree in marketing, or related field required. Master’s degree preferred. 2-5 years of sales and marketing experience for a healthcare provider, human services organization or referral/resource role within senior population networks may be substituted. Experience building and maintaining provider and community relationships. Experience engaging with health centers and/or provider offices. Experience working with managed care organization (MCO). Experience engaging with medical providers and medical staff in Medicaid outreach. Experience working with communities of all different ethnicities, cultural backgrounds, diverse populations and/or underserved communities. For the assigned PACE Organization(s), acts as Senior CommUnity Care’s sales and marketing representative at community events, health fairs, community meetings and activities of the PACE Organization(s). Establishes our presence in the community by outreaching virtually, telephonically and in-person by creating a full calendar of marketing opportunities, securing participation in established events, and setting up and conducting our own activities. Develops and strengthens relationships with key partners, including community-based partners, faith-based organizations, provider groups, governmental agencies and more, who also serve our existing and potential participants and other Medicaid eligible individuals. Plans and coordinates open houses, networking expos, fairs and other sales and marketing events both in-house and in the community to enhance exposure and recognition for the assigned PACE Organization. Assists in tracking, organizing, and ordering collateral and health education materials and giveaways, ensuring that all regular referral sources have current information about assigned PACE Organization and appropriate distribution of collateral material as needed. Develops and cultivates new referral sources. Maintains consistent, close contact with existing referral sources. Provides individual and group marketing presentations to potential referral sources. Partners with the PACE program Provider Relations Representative and VOANS Provider Relations Manager on building and managing provider relationships and referral sources. Maintains accurate, complete, and up-to-date Customer Relationship Management (CRM) database to measure census, sales and marketing outcomes and other key metrics according to guidelines established by the Executive Director and Regional Vice President, PACE Operations. Provides scheduled and as needed census and sales and marketing reports to leadership. Assists PACE Organization leaders in preparation of sales and marketing plans and provides analysis on effectiveness of sales and marketing plans. Travel Required Yes. 60% travel within the tri-county area. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr Volunteers of America National Services