Digital Copywriter

Requisiton Details

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GENERAL REQUISITION INFORMATION


EEO Statement:


The University of Nebraska does not discriminate based on race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation in its education programs or activities, including admissions and employment. The University prohibits any form of retaliation taken against anyone for reporting discrimination, harassment, or retaliation for otherwise engaging in protected activity. Read the full statement.

Job Title
Digital Copywriter


Job Grade
PR15S


Division
Office of the Chancellor


College/Dept
Strategic Marketing and Communication


Department
Digital Communications


Requisition Number
2026-00252


FTE (full-time equivalency)
100.00


Work Schedule
M-F; 40hr Work Week


Does the position provide the opportunity to work Remotely/Telecommuting?
Yes - partial remote/telecommute opportunity


Appointment Term
12- 12/12 months


Is this position essential personnel according to the inclement weather policy?

Pay Information
52,000-54,000


Pay Schedule
Annually


FLSA Designation
Exempt


Position Summary


The Digital Copywriter develops clear, compelling, and audience-focused content that supports the university's marketing and recruitment goals across digital channels. This role is responsible for writing and optimizing copy for high-visibility web pages, including landing pages, program pages, and top-level university and college sites, as well as creating targeted messaging for digital campaigns and recruitment emails. The position requires the ability to adapt tone and messaging for diverse audiences while maintaining brand consistency and driving engagement. Additionally, the role contributes limited print copywriting to support integrated marketing efforts.

Job Duties


Responsibility Area:
Digital Writing


Duties:

• Execute the strategic direction for digital content on high-level institutional and
  high-level college webpages, recruitment email flows, and paid media;
• Ensure alignment with brand voice, UX best practices, and conversion goals.

Percentage Of Time
80


Essential Function:
Yes


Responsibility Area:
Marketing Writing


Duties:

• Contributes to print copywriting to support integrated marketing efforts

Percentage Of Time
10


Essential Function:
No


Responsibility Area:
Other Duties as Assigned


Duties:


Other duties that support the department or the institution.

Percentage Of Time
10


Essential Function:
No

Required and Preferred Qualifications


Required Education


Bachelor's degree in communications, marketing, digital media or related field.

Required Experience


1-2 years of experience in writing for a reputable brand.

Required License/Certification


N/A

Required Additional Qualifications:


N/A

Preferred Education


N/A

Preferred Experience


Prior experience in higher education or a similarly structured organization is preferred.
Knowledge of SEO best practices to optimize content and assess website performance.

Preferred License/Certification


N/A

Preferred Additional Qualifications:


N/A

Compliance Requirements


Credit Check
No


Motor Vehicle Licensing Validity Check
No


Pre-employment Physical Request and Assessment
No


Drug Screen
No