Customer Marketing Manager
$131.98k - $164.98kColorwave Inc
Customer Marketing Manager
Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex's AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek.
Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We're committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.
Marketing tells the story of Brex to the world. From acquisition to activation, we translate product value into business results. Our team spans Revenue, Product, and Brand Marketing, and works closely with nearly every function at Brex. We move fast, experiment often, and think deeply about customer behavior. If you want your creativity to drive growth and shape perception, this is the place.
Brex is looking for a strategic and creative Customer Marketing Manager to design scalable, efficient customer marketing programs that drive acquisition, retention, and expansion. You will identify and tell powerful customer stories that provide fuel for the Marketing and Sales teams. You'll build an efficient and effective customer reference program that helps Sales find references to close deals. And you'll help ensure a high volume of high-performing case studies, customer videos, event panels, and more, as well as manage customer logo rights that help Brex show strong social proof in marketing.
This role will be based in our New York City office. We are a hybrid environment that combines the energy and connections of being in the office with the benefits and flexibility of working from home. We currently require a minimum of three coordinated days in the office per week, Monday, Wednesday and Thursday. As a perk, we also have up to four weeks per year of fully remote work!
Responsibilities
- Build and maintain a customer reference program with a robust roster of customer references who can support reference calls with prospects
- Identify strategic customer advocates and lead development of customer content, including case studies, videos, panel participation, and testimonials
- Maintain a scalable library of customer proof points that support PR and thought leadership programs, campaigns, executive storytelling, and global industry events
- Lead content development for customer speaker presentations for major events, webinars, and conferences, from sourcing speakers to speaker prep and execution
- Track, analyze, and report on the performance of customer marketing campaigns and programs
- Manage customer logo rights approvals and upkeep a database of approved logos for use in marketing and sales collateral
- Serve as a trusted advisor to cross-functional stakeholders on how to leverage customer content and references for maximum impact
Requirements
- 5+ years of experience in customer marketing (B2B experience preferred; finance or tech a plus)
- Proven ability to build trusted relationships with customers and cross-functional stakeholders, including sales enablement and customer success teams
- Exceptional storytelling and writing skills across multiple formats and channels
- Strong organizational skills with the ability to manage multiple programs simultaneously
- Data-driven mindset with experience measuring engagement and program impact
- Strong understanding of the customer lifecycle and the role customer marketing plays across acquisition, expansion, and retention
The expected salary range for this role is USD $131,984 - $164,980. However, the starting base pay will depend on a number of factors including the candidate's location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.
Brex LLC is a wholly owned subsidiary of Capital One, N.A.
Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.
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