Senior Product Manager- Agentic AI for EG Advertising

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us. Senior Product Manager- Agentic AI for EG Advertising Introduction to the Team: Expedia Group Advertising creates industry-leading digital advertising experiences that enrich the travel journey. Our Product Management team establishes a compelling product vision, drives us toward scale, and ensures the continued evolution and sustainability of a diverse portfolio of media and performance products. Within the EG Advertising portfolio, you will be part of the team responsible for Vrbo Sponsored Listings — a net-new ads business line that helps property managers and partners reach high-intent travelers through performance-based placements. In this role, you will: Define and evolve the vision and strategy for Vrbo Sponsored Listings as an end-to-end advertising product and marketplace, aligning outcomes and KPIs to a clear, data-driven roadmap from MVP through global scale. Design, validate, and iterate on monetization and auction strategies, including CPA bidding models, conversion tracking and attribution approaches, optimization and transparency for advertisers, and safeguards to protect marketplace health and traveler experience. Lead the definition and delivery of advertiser and partner experiences, including AI-driven agentic workflows, campaign creation and management, budgeting and pacing, performance insights, and recommendations that help partners succeed across multiple channels and use cases. Drive the platform, systems, and API integrations needed to scale Sponsored Listings across Vrbo and partner ecosystems, including connectivity providers, internal account/attribution/reporting services, and internal tooling for sales, operations, and partner success teams. Partner closely with Engineering, Architecture, Sales, Operations, Marketing, Finance, and Go-to-Market teams to define clear product requirements, participate in technical reviews, manage trade-offs, and ensure solutions are scalable, commercially viable, and aligned to profitability targets. Use qualitative and quantitative insights, experimentation, cohort analysis, and win–loss assessments to measure and optimize product performance, improve advertiser outcomes and traveler journeys, and safely integrate and operate AI/ML‑enabled solutions that improve outcomes. Minimum Qualifications: 6+ years of Product Management experience, preferably in advertising technology, SaaS platforms, or data-driven products. Substantial professional experience in digital product management, including owning product roadmaps, requirements, and delivery for complex, data- and API-driven products or platforms. Demonstrated ownership of a product or product area end-to-end, from strategy and requirements through launch, measurement, and iteration, working across multiple stakeholder groups and functions. Proven ability to define, interpret, and act on product metrics and KPIs using data analysis and experimentation to inform roadmap decisions and assess product performance. Familiarity with AI-driven systems, tools, or workflows and applying AI/ML concepts to real world products, including collaborating with engineering and data teams to integrate such capabilities responsibly. Preferred Qualifications: Experience building or scaling marketplace, ads, or performance-based products (such as sponsored listings or auction-based placements), including hands-on work with bidding, pricing, or optimization models. Demonstrated experience taking products from concept to scaled adoption, including leading cross-functional go-to-market efforts, partner change management, and post-launch optimization for advertiser or partner value. Background working with platform and integration-heavy products, including APIs, connectivity providers, and internal tooling, with a track record of driving architecture and system design discussions toward scalable, low-debt solutions. Experience applying experimentation frameworks, cohort analysis, and qualitative research to inform monetization, auction, or marketplace decisions at scale, while maintaining a healthy traveler and partner experience. Familiarity with AI-driven systems, tools, or workflows and applying AI/ML concepts to real world ad or marketplace products, including safely integrating and operating AI/ML‑enabled solutions that improve advertiser performance, automation, and decisioning. The total cash range for this position in Seattle is $173,000.00 to $242,500.00. Employees in this role have the potential to increase their pay up to $277,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future. Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership. View our full list of benefits. Accommodation requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request. We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50 Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs. Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization. Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. For more information, visit Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is lifeatexpediagroup.com/jobs.