Senior Account Executive (Sales)

VA, Roanoke

Full time

REQ-41481

The Senior Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and demonstrating to potential clients of the merits of television and digital advertising on WFXR/WWCW/WFXRtv.com and Nexstar Digital platforms.

We serve Roanoke, Lynchburg, the New River Valley and surrounding counties. As a member of our team, you’ll visit local businesses, find out what makes them unique, and help craft creative plans to share that information with our audience to help their businesses grow and thrive.

• Implements strategies to consistently grow revenue and exceed revenue goals.

• Establishes credible relationships with local business community.

• Prospect, qualify, close, and grow new business.

• Makes sales calls on existing and prospective clients.

• Maintains assigned accounts and develops new accounts.

• Prepares and delivers sales presentations to clients.

• Continue to learn and implement new strategies and products.

• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Be an advocate for our products and programs.

• Provides clients with information regarding rates for advertising placement in all media.

• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. Work with creative services in the production of client’s creative elements for both broadcast and digital advertising campaigns.

• Responsible for order entry, contracts, follow-up, and collections.

• Performs other duties as assigned.

• Requirements & Skills :

• Bachelor’s degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.

• Minimum two years’ experience in media or digital sales

• Valid driver’s license with an acceptable driving record.

• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.

• Knowledge of digital marketing basics (Google/Facebook, etc.) preferred.

• Proficiency in MS Office products including Word, Excel and PowerPoint and basic office equipment required.

• What’s in it for you:

• Unlimited earning potential – good commission rates and bonuses

• Reliable bi-weekly paychecks

• Great benefits – Medical, dental, vision, 401k, PTO, legal support and more

Salary based on commission

SCAM ALERT:

Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at View email address on click.appcast.io .

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.