Digital Content Specialist

Position Overview We’re looking for a creative E-commerce Content Specialist to bring The Brick’s products to life online. In this role, you’ll create accurate and engaging product listings, write persuasive product descriptions and SEO-driven blogs, and support website merchandising and other initiatives. This role blends storytelling and E-commerce expertise to enhance our online catalog and strengthen The Brick’s digital presence. Responsibilities Product Content Creation – Write persuasive, SEO-friendly product descriptions and romance copy that highlight key features and inspire customers to purchase. Gather product information from vendors to create accurate and informative online product listings. Blog Writing – Research and produce blog posts using SEO best practices. Website Merchandising – Create product collections and make recommendations to improve site navigation and overall shopping experience. Content Audits & QA Support – Support QA processes by identifying and correcting website content errors, broken links, and inconsistencies to ensure a polished and professional online experience. SEO Implementation – Implement SEO best practices to enhance website content, blog posts, product pages, and collections to improve organic search rankings and driving traffic. Analytics & Reporting – Generate and analyze reports from web analytics tools to support the E-commerce team and other departments to identify trends and areas for improvement. Cross-Functional Collaboration – Collaborate with Purchasing, Image Assets, and other Advertising Teams to ensure products are online and ready for promotions and new launches. Support Initiatives – Assist with various e-commerce and marketing initiatives as needed. Qualifications Proven experience with strong writing, editing, and storytelling skills with the ability to craft compelling and persuasive content. Experience with e-commerce platforms (Shopify preferred) Knowledge of SEO best practices and experience in optimizing content for search engines. Ability to manage multiple projects, meet deadlines, and work independently in a fast-paced environment. Proficiency in Microsoft Office, particularly Excel and Word Familiarity with HTML, CSS Experience with email marketing platforms (Klaviyo, Listrak, Mailchimp, etc.) is a plus. Experience with a PIM (Product Information Management) system like Akeneo or Salsify is an asset Experience with a DAM (Digital Asset Management) system like Bynder, AEM or Acquia/Widen is a plus Experience with Google Analytics 4 (GA4) and Google Tag Manager is a plus Why The Brick? A flexible and comprehensive benefits package, including Health, Dental and Paramedical Services for you and your family Competitive remuneration package that will commensurate with experience Career progression potential with plenty of access to ongoing personal and professional development Employee discounts A dynamic environment to showcase your leadership talents. Ready to bring products to life with words? Apply today! Apply now The Brick is committed to fair and accessible employment practices and will accommodate people with disabilities throughout the recruitment, application, and selection process. If you require an accommodation at any stage of the process, please let the hiring manager know or reach out to View email address on click.appcast.io #J-18808-Ljbffr