Digital Video Journalist / Social Content MMJ

Full-time

Job Description
KVII/KVIH has an immediate opening for a Digital Video Journalist / Social Content MMJ in Amarillo, Texas.

We are looking for a creative, self-starting journalist who can create exclusive, platform-first video content for KVII's digital, streaming, and social audiences. This position is built for someone who thinks like a reporter, shoots like a visual storyteller, edits with urgency, and understands how audiences consume news on YouTube Shorts, TikTok, Facebook Reels, Instagram Reels, station websites, mobile apps, and streaming platforms .
This is not a traditional desk-only digital role. The right candidate should be able to write, shoot, edit, publish, and appear on camera when needed, similar to a traditional MMJ. The primary focus will be producing original vertical and social-first content, but stories produced in this role may also be used on KVII's linear newscasts when appropriate.

KVII serves the Texas and Oklahoma Panhandles, plus four counties in eastern New Mexico. This role is designed to help KVII reach those communities wherever they are watching, scrolling, searching, or streaming.
Responsibilities include:

Create original, exclusive digital video content for KVII's social, mobile, streaming, and online platforms.

Produce short-form vertical videos for YouTube Shorts, TikTok, Facebook Reels, and Instagram Reels.

Pitch, research, write, shoot, edit, caption, and publish stories independently.

Identify local stories, community moments, explainers, weather, sports, public safety, consumer, lifestyle, and trending topics that can perform well with digital and social audiences.

Develop accountability-focused digital stories that ask questions, seek answers, and follow up on issues important to viewers across the Texas Panhandle, Oklahoma Panhandle, and eastern New Mexico.

Turn viewer concerns, public records, local government decisions, consumer complaints, safety issues, and community problems into clear, fair, accurate, and engaging digital-first journalism.

Produce "what happened next" follow-ups that track whether promises were kept, problems were fixed, and public concerns were addressed.

Explain how local decisions affect viewers' lives, including issues tied to schools, roads, taxes, public safety, severe weather recovery, utilities, housing, agriculture, and local government.

Turn KVII newsroom content into platform-appropriate social video while also creating original content that starts online.

Use strong hooks, natural sound, captions, graphics, pacing, and mobile-first editing to make stories clear, accurate, and engaging.

Shoot and edit video in the field using professional cameras, mobile tools, and newsroom editing systems.

Appear on camera when needed for explainers, social updates, live streams, and digital-first storytelling.

Work with producers, reporters, anchors, photographers, editors, and digital staff to develop content that can live across multiple platforms.

Contribute video, sound, interviews, and story elements that may be used in KVII linear newscasts when appropriate.

Monitor audience trends, platform performance, analytics, comments, and engagement to help guide future content decisions.

Follow KVII and Sinclair editorial standards, copyright rules, legal guidelines, and journalistic ethics.

Help grow KVII's social audience, digital video reach, and connection with younger and mobile-first viewers.

Perform other newsroom and digital duties as assigned.

Required skills and qualifications:

Strong writing, shooting, and editing skills.

Ability to work independently as a digital-first MMJ.

Strong understanding of short-form vertical video and platform-specific storytelling.

Experience creating content for TikTok, YouTube Shorts, Instagram Reels, Facebook Reels, or similar platforms.

Ability to write clean, accurate, conversational copy for digital and social audiences.

Solid news judgment and understanding of local journalism.

Ability to ask direct questions, pursue follow-ups, and handle accountability stories with fairness, accuracy, and professionalism.

Comfort reading public documents, reviewing basic data, requesting information, and turning complex issues into understandable stories.

Comfort appearing on camera and conducting interviews.

Ability to shoot and edit quickly under deadline pressure.

Knowledge of social media trends, audience behavior, captions, thumbnails, hooks, and video pacing.

Ability to balance creativity with accuracy, fairness, and newsroom standards.

Strong organizational skills and ability to manage multiple projects at once.

Flexible schedule, including nights, weekends, holidays, and breaking news as needed.

Valid driver's license and clean driving record.

Preferred qualifications:

Bachelor's degree in journalism, communications, digital media, or related field.

Previous experience as an MMJ, digital journalist, video producer, content creator, social media producer, or accountability reporter.

Experience with Adobe Premiere, Final Cut, CapCut, Canva, Photoshop, or similar editing/design tools.

Experience using analytics to evaluate performance and improve content strategy.

Experience with public records requests, data-driven reporting, source development, or consumer/problem-solving journalism.

Knowledge of SEO, social headlines, thumbnails, captions, and mobile-first publishing.

Familiarity with newsroom CMS systems, social publishing tools, and streaming platforms.

What we're looking for:

The ideal candidate is a journalist and creator in one. You should be curious, creative, accurate, and fast. You should know how to take a local story and make it work for someone scrolling on a phone, while still meeting the standards of a professional newsroom.
KVII's coverage area offers a wide range of content opportunities: severe weather, agriculture, education, high school sports, Texas Panhandle culture, public safety, local government, military, community events, Route 66, and stories from across the Texas Panhandle, Oklahoma Panhandle, and eastern New Mexico.
Social video is an increasingly important way audiences discover news. Pew Research Center's 2025 social media research notes that YouTube remains the most widely used social platform among U.S. adults, while Instagram and TikTok continue to be major platforms for younger and mobile-first audiences. This role is designed to help KVII meet viewers where they are while maintaining the credibility, accuracy, and public-service mission of local journalism.
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Sinclair:

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

Apply

Vacancy posted 3 days ago

Similar jobs that could be interesting for youBased on the Digital Video Journalist / Social Content MMJ in Amarillo, TX vacancy

Digital Video Journalist / Social Content MMJ
...Job Description KVII/KVIH has an immediate opening for a Digital Video Journalist / Social Content MMJ in Amarillo, Texas. We are looking for a creative, self-starting journalist who can create exclusive, platform-first video content for KVII's digital, streaming...
Digital
Content
Video
Full time
Local area
Immediate start
Flexible hours
Night shift
Amarillo, TX
3 days ago
Multimedia Journalist (MMJ)
$50k
...for a Multi-Media Journalist with a starting salary... ...edit compelling video, and write clearly... ...for broadcast and digital platforms. You... ...independently, turning daily content under deadline,... ..., digital, and social platforms... ...are looking for an MMJ who shares that purpose...
Digital
Content
Video
Local area
Sinclair Inc
Amarillo, TX
2 days ago
Full-time Multimedia Journalist
...REQ-43296 The Multimedia Journalist Reporter produces, reports, shoots... ...and feeds news production content for all platforms in a manner... ...political, news, sports, artistic, social or other functions Pitches... ...across its television and digital platforms. For more...
Digital
Content
Full time
Work at office
Local area
Shift work
Nexstar Broadcasting
Amarillo, TX
4 days ago
Sports Director
...Ensures that all sports content meets company standards for journalistic integrity and production... ...duties as assigned Shoots video for sports reports... ...with viewers and users on social media sites Requirements... ...across its television and digital platforms. For more information...
Digital
Content
Video
Full time
Work at office
Local area
Shift work
Nexstar Broadcasting
Amarillo, TX
2 days ago
Communications Intern
...opportunities to develop practical skills in content creation, media relations, digital marketing, and visual communication... ...to help execute campaigns, manage social media, draft written materials, and... ...of communication and/or graphic/video design skills. Working...
Digital
Content
Video
Part time
Internship
Work at office
Flexible hours
Education Service Center Region 16
Amarillo, TX
2 days ago
News Anchor Mmj (WEnd) Kfda
...local television stations and digital assets serving 117 full-power... ...additional media properties include video production companies Raycom... ...Anchor and weekday Reporter/MMJ to join our winning team here... ...We are searching for a driven journalist for the role of Weekend Anchor...
Digital
Video
Full time
Local area
Weekend work
Weekday work
Gray Media
Amarillo, TX
6 days ago
Marketing Manager
...day marketing, brand management, content creation, communications, marketing collateral, digital presence, events, client... ...materials across departments. Social Media & Content · Manage Destructable... ...gather project updates, photos, videos, and information from field and...
Digital
Content
Video
Full time
Work at office
Remote work
Destructable, Inc.
Amarillo, TX
1 day ago
Newscast Director
...Observes pictures through monitors and directs camera/video staff concerning composition Acts as a liaison between... ...local and national news, sports and entertainment content across its television and digital platforms. For more information, please visit nexstar.tv...
Digital
Content
Video
Full time
Work at office
Local area
Nexstar Broadcasting
Amarillo, TX
1 day ago
Partner/Management Training Program
...We will provide you with award-winning training, access to digital tools and a comprehensive product suite. Training and Resources... ...will help you attract and retain your clients with web, social and email content. Product Solutions: You will learn about our robust...
Digital
Content
Work at office
New York Life
Amarillo, TX
20 days ago
Remote Travel Marketing Assistant
...interested in supporting travel planning, digital marketing, and online client engagement.... ...and promoting travel experiences through social media and digital platforms. In this role... ...channels, and help create engaging travel content that inspires future trips. Training and...
Digital
Content
Remote work
Work from home
Flexible hours
Prestigetravelpartner
Amarillo, TX
8 hours ago
Digital Instructional Material Specialist
...Experience managing and supporting digital platforms online systems and... ...organize and manage digital content online resources websites or... ...systems; Digital camera equipment; Video camera equipment; Printers/... ...videos e-newsletters social media and SSAS websites. # Plans...
Digital
Video
Full time
Temporary work
Work at office
Texas ESC Region 16
Amarillo, TX
6 days ago
Adjunct Faculty - History
...Job Number: 202400823 Division: Social Sciences Department: 10_10_04_401120... ...responsible for preparing and delivering course content, assessing student learning outcomes,... ...office equipment such as microphones, audio/video-recorders, computers, overhead projectors...
Content
Video
Part time
Work at office
Flexible hours
Night shift
Weekend work
Amarillo College
Amarillo, TX
1 day ago
Tax Expert - Expert Center
$27 - $41 per hour
...-person and through Intuit’s state-of-the-art video communication tools. Address client inquiries... ...goggle. Interest in building a local and online social presence as a TurboTax Expert, creating accessible tax-related content and resources for your community in accordance...
Content
Video
Work at office
Local area
Monday to Friday
Intuit
Amarillo, TX
6 hours ago
MEDIA EXECUTIVE (ASSO) - KFDA
...nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that... ...products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation...
Digital
Video
Full time
Local area
Gray Television
Amarillo, TX
2 days ago
Account Executive
$3,200 - $5,000 per month
...Media is an audio-first media company delivering premium content to a quarter billion people every month - wherever and whenever... ...impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated...
Digital
Content
Work at office
Local area
Immediate start
Flexible hours
Cumulus Media New Holdings Inc.
Amarillo, TX
4 days ago
Head of Corporate Communications
..., issues and crisis response, brand presence, and corporate content, while dedicating approximately 20–30% of its scope to employee... ...communications. Own corporate website, newsroom, social media, video, and other owned-content channels, including strategy and editorial...
Content
Video
Fermi LLC
Amarillo, TX
a month ago
Lead Technical Trainer
$110k - $137.7k
...Participate in front-end analysis of scoping content necessary for field operations... ...~ Lead training content development in digital formats, for training applications both virtually... ...law. E-Verify Notice: AES will provide the Social Security Administration (SSA) and if...
Digital
Content
For contractors
Work at office
Remote work
AES Corporation
Amarillo, TX
2 days ago
Development Marketing Coordinator
...Description Supports the planning and execution of direct mail and digital fundraising campaigns, including donor communications and... ...donation forms, and event communications. Reviews campaign content, donor lists, forms, and links to ensure accuracy before distribution...
Digital
Content
Work at office
Flexible hours
Cal Farley's Boys Ranch
Amarillo, TX
24 days ago
Technician
...General Support Use service manuals, parts catalogs, and digital resources to research technical issues. Assist with department... ...background checks may be conducted prior to and during employment. Content of this ad and fulfillment of offers is sole responsibility of...
Digital
Content
Immediate start
Weekend work
Fun Town RV
Amarillo, TX
3 days ago
Product Manager-Engineering
...development of business cases product positioning content and internal communications that... ...management product operations business analysis digital solutions or a related field in agile... ...on the physical emotional financial and social aspects of wellness. This encompasses...
Digital
Content
Full time
Work at office
Local area
Remote work
Cencora
Amarillo, TX
3 days ago
Psychologist
...includes, uploading documents, creating new folders, and adding content to the main site. Attend agency conferences, meetings and/or... ...documents, data management and tracking, and communications (email, video conferencing, instant messaging, etc.), especially those...
Content
Video
Temporary work
Part time
For contractors
Internship
Work at office
Chenega Corporation
Amarillo, TX
2 days ago
Remote Product Tester - $25-45 per hour
$25 - $45 per hour
...Home Usage Test Daily Schedule (screenshots, audio recordings, videos, product journal entries, etc.) Take care of the product being... ...and a reliable internet connection Have access to a digital camera or cell phone that takes pictures -Be honest and reliable...
Digital
Video
Hourly pay
Weekly pay
Extra income
Temporary work
Part time
For contractors
Seasonal work
Remote work
Work from home
Flexible hours
Online Consumer Panels America
Amarillo, TX
1 day ago
Online Product Tester
$25 - $45 per hour
...Home Usage Test Daily Schedule (screenshots, audio recordings, videos, product journal entries, etc.) Take care of the product being... ...and a reliable internet connection Have access to a digital camera or cell phone that takes pictures -Be honest and reliable...
Digital
Video
Hourly pay
Weekly pay
Extra income
Temporary work
Part time
For contractors
Seasonal work
Remote work
Work from home
Flexible hours
Online Consumer Panels America
Amarillo, TX
18 hours ago
Digital Banking Specialist I
...insurance ~401(k) ~401(k) matching ~ Dental insurance Digital Banking Specialist I Location: On-Site / Hybrid / Remote... ...respond appropriately. ~Professional telephone, written, and video communication skills. Why Join Herring Bank? This position...
Digital
Video
Full time
Remote work
Monday to Friday
Flexible hours
Weekend work
Herring Bank
Amarillo, TX
10 days ago
Remote Senior Legal Counsel
$227k
...rely on to grow audiences, automate email marketing, and sell digital products — all within one platform. More importantly, there... ...Understanding of intellectual property law, especially related to brand, content, and software Understanding of commercial contracts—you'll...
Digital
Content
Remote work
Flexible hours
GrabJobs
Amarillo, TX
3 days ago
Outside Sales Professional
...development trips for our top performing insurance agents. Digital tools Beyond this training and support, New York Life will... ...will help you attract and retain your clients with web, social and email content. Products and solutions Together with its...
Digital
Content
Part time
New York Life
Amarillo, TX
20 days ago
Sales and Marketing Specialist
...opportunities, building strong client relationships, and delivering impactful solutions, you'll showcase how our multi-media content platforms and digital assets can drive meaningful results for our partners. Your focus will be on helping clients achieve their goals,...
Digital
Content
Full time
Local area
Flexible hours
Shift work
Amarillo, TX
2 days ago
As Needed Field Investigator- Amarillo, TX
...materials prior to conducting investigative activity Complete video surveillance on identified individuals for the allotted amount... ...timely manner Submit all videotaped results, photographs, and digital recordings via e-mail by the next business day Meet established...
Digital
Video
Flexible hours
J T Becker & Co Inc
Amarillo, TX
15 days ago
Multi-Media Sales Executive
...position, you will develop and increase sales volume for both TV and digital revenue.Prospect, qualify, close and grow NEW businessContinue... ...that that word “no” is an opportunityProficient with popular social media and digital platformsCan make decisions without...
Digital
Full time
Work at office
Nexstar Media Group
Amarillo, TX
4 days ago
Litigation Law Paralegal
...of written discovery, pleadings, and motions Prepare table of contents and table of authorities for briefings E‑Filing in federal, state... ...notebooks and exhibits Perform legal research using Lexis and social media platforms Schedule mediations, depositions, schedule court...
Content
Work at office
NALS of Amarillo
Amarillo, TX
5 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Digital Video Journalist / Social Content MMJ. Be the first to apply!