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Senior Analyst, U.S. Consumer Acquisition and Engagement (CAE), Program Management

$120k - $204k

Dynamic Yield

Senior Analyst, U.S. Consumer Acquisition and Engagement (CAE), Program Management

Overview

MasterCard CAE (Consumer Acquisition & Engagement) provides a wide range of loyalty, personalization and marketing services assets including the design, implementation and operations of cardholder loyalty programs. These solutions enable issuers to reward cardholders driving overall card usage, retention and brand preference.

The U.S. CAE team is a highly collaborative organization, and this role will interface with various roles and disciplines within North American and global teams to serve our clients.

Role

• Develops and leads client loyalty programs which includes: program management, strategic planning, campaign & marketing plans, P&L forecasting and client relationship building

• Strategically grows client business through identifying pain points and providing additional loyalty solutions and Services solutions

• Represents Mastercard as the "One Voice" (primary contact). Lead resource at Mastercard to manage and oversee the customer's Rewards and cardlinked Offers programs

• Oversight on the operations including cross-functional team members

• Primary contact and point of escalation for any issues

• Provides thought leadership and strategic direction for partner

• Manages and prioritizes product backlog in partnership with partner

• Monitors, manages and reports on program KPIs and conducts QBRs with partner

Role

• Analyze data and deliver insights and recommendations to clients, program managers and account teams to improve cardholder performance and tenure in their loyalty programs

• Provide loyalty industry subject matter expertise and thought leadership to position Mastercard Loyalty Solutions as a leader in the loyalty industry

• Generate, analyze and present performance data in business reviews including performance to KPIs, benchmarking, spend performance/trends, program redemption performance/trends and program liability monitoring

• Monitor, manage and report on program KPIs

• Support and develop business reviews - regular client meetings to ensure consistent quality delivery of program performance and identifies new opportunities to drive retention.

• Review and monitor merchant offer's on centralized website to ensure accuracy.

• Drive and maintain high customer satisfaction ratings that meet company standards

• Model program liability and reserve forecasting for clients based on historical program performance data

All About You

• Bachelor's degree or equivalent work experience

• Payments and Loyalty experience preferred

• Strong analytical thinker and problem solver

• Strong proficiency with analytical tools including SAS, SQL, R and Excel

• Demonstrated record of success in program performance analytics and strategic recommendations

• Demonstrated ability to act independently and proactively

• Excellent verbal, presentation, and written communication skills with ability to effectively communicate to many audiences, from technical resources to client senior management

Nice to Have

• Demonstrated ability to successfully manage and sell to a large client or cluster of clients

• Excellent verbal, written and presentation skills along with solid project management credentials

• Experience partnering with Financial Institutions

• Proven track record in cross company, collaborative teaming at senior management levels

• Be practical, creative, and innovative

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact View email address on click.appcast.io and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

Pay Ranges

Purchase, New York: $120,000 - $204,000 USD

Vacancy posted 11 hours ago
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