Marketing Manager (Hybrid)
JX Peterbilt - Champaign
Job Description
Job Description
Your Next Big Career Move: Marketing Manager
Join the Driving Force Behind JX Enterprises! Why Choose JX?
At JX Enterprises and Truck Center, we are more than trucks. As a third-generation, family-owned industry leader with over 50 years of history, 30+ locations, and 1,200+ dedicated employees, we know our people are the driving force behind everything we do. We don’t just offer jobs, we build rewarding long-term careers in a supportive, growth-oriented team environment.
When you join JX, you become a part of a culture defined by our values of Honoring Commitments, Creating Positive Experiences, Fostering Lifelong Learning, Exhibiting Pioneering Spirit, and Demonstrating Good Stewardship permeates every aspect of our company. We have a deep commitment to giving back to our local communities through our employee-driven JX Gives Back Family Foundation.
Your Next Big Career Move: Marketing Manager:
Hybrid role, Shift: Monday - Friday 8:00am - 5:00pm.
Located at our Wadsworth, IL dealership supporting all of JX dealerships in WI, IL, IN and MI
The Opportunity (Job Purpose):
Are you ready to make a visible impact? As our next Marketing Manager, you will play a crucial role in delivering exceptional customer service and leading our local team. We are looking for an energetic, solutions-oriented professional who thrives in a collaborative, fast-paced environment and is eager to grow with us.
What You’ll Do Day-to-Day (Essential Duties & Responsibilities):
- Work in conjunction with other departments to understand the business needs for marketing and implement strategies that fit the brand standards.
- In conjunction with leadership, direct and implement the organization’s advertising and promotional brand strategy
- Manages company website, social media and intranet.
- Report on effectiveness of digital advertising, company website, and other company listings and programs; gather metrics for weekly and monthly reporting.
- Collaborate with Marketing Analysts to review and analyze data and market trends to identify and recommend effective marketing approaches.
- OEM Co-op Advertising & Compliance: Manage, submit, and track all manufacturer co-op marketing programs to ensure 100% compliance with OEM brand guidelines and maximize fund utilization/reimbursement.
- With the Parts & Aftermarket department: Promote monthly parts specials, seasonal maintenance campaigns, and eCommerce/online parts ordering platforms.
- With the Service & Body Shop department: Create targeted campaigns highlighting preventive maintenance programs, mobile service units, and technician recruitment efforts.
- With the Sales & Fleet Accounts Department: Develop sales collateral, spec sheets, and digital campaigns targeting commercial fleet buyers, vocational industries, and independent owner-operators.
- With the Leasing & Rental Department: Promote full-service leasing offerings, commercial truck rentals, and contract maintenance programs.
- Local Event & Trade Show Planning: Organize dealership participation in regional trucking association events, fleet customer appreciation days, new model launch showcases, and technician hiring fairs.
- Lead Generation & CRM Integration: Collaborate with sales leadership to ensure marketing-generated leads flow effectively into the dealership CRM system for sales rep follow-up.
- Collaborate closely with team members and leadership to continuously cultivate positive experiences for our customers.
- Perform other dynamic duties and responsibilities as assigned to support business.
What We’re Looking For (Qualifications & Skills):
- Education & Experience: Business Administration, Marketing, or related field required; Masters degree preferred and 10 years of experience in a similar role.
- Excellent verbal and written communication skills.
- Thorough understanding of marketing strategies and practices.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Google Office Suite and related marketing software.
- Mindset: A curious mindset with an entrepreneurial "pioneering spirit," strong integrity, and a passion for continuous professional development.
What’s In It For You? (The Perks & Benefits)
We believe in taking care of our people. JX Enterprises offers a highly competitive compensation package designed to support your health, financial future, and overall well-being.
Ready to Drive Your Career Forward?
If you have a strong work ethic, a passion for learning, and are ready to contribute to a workplace where you are valued, we want to hear from you!
JX Enterprises, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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