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Head of Marketing Operations Remote

Keyfactor

Our mission is to build a connected society, rooted in trust, with identity‑first security for every machine and human. Keyfactor helps organizations move fast to establish digital trust at scale – and then maintain it. With decades of cybersecurity experience, Keyfactor is trusted by more than 1,500 companies across the globe. Marketing Operations Manager

Remote, CST/EST or Canada

Marketing

Employment Type: Full-time

Computer & Network Security

The Marketing Operations Manager is responsible for the systems, data, and processes that power marketing at Keyfactor. This role serves as the operational backbone across the entire marketing team, with full accountability for the infrastructure that enables every function to execute at scale. The ideal candidate is a technical operator with a bias toward AI, automation, and innovation – platform‑fluent, comfortable building scalable solutions in a fast‑paced environment, and eager to implement agentic workflows to transform our GTM motion.

Own campaign operations from setup and list management through advanced segmentation and dynamic campaign orchestration across a global named account model.

Serve as a cross‑functional partner to Growth, Field, Brand, Product Marketing, Customer Marketing, Partner Marketing and Rev‑Ops—providing the systems, data, and operational support each function needs to execute effectively.

Maintain the integrity of marketing and CRM data across HubSpot, Salesforce, and the broader martech stack—ensuring precise segmentation, scalable audience frameworks, and list hygiene to support targeting, reporting, and attribution.

Own the full lifecycle of process improvement—identifying friction, designing solutions, implementing automation, and measuring impact. This includes building agentic workflows to replace repeatable manual work at scale.

Lead high‑impact marketing operations initiatives end‑to‑end— including martech evaluations, system migrations, and cross‑functional programs. Translate business needs into technical requirements, deliver scalable solutions, and own outcomes.

Manage the martech stack— including Qualified and adjacent tools, ensuring each is strategically configured, actively maintained, and driving measurable value.

Govern project and work management tooling for the marketing team—maintaining structure, usability and real‑time visibility into what is in flight as the team scales.

4–5 years in Marketing Operations within a B2B environment.

Proven experience supporting complex campaign execution and segmentation at scale, ideally within an ABM or named account model.

Strong track record of maintaining data integrity, scalable audience frameworks and lifecycle management across HubSpot and Salesforce.

Comfortable working cross‑functionally to support multiple marketing functions with varying needs and priorities.

We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas.

Second Fridays (a company‑wide day off on the second Friday of every month minus November and December of 2025 due to the holiday schedule). DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.

Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.

We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.

Customers are core. We strategize, operate, and execute through a customer‑centric view. We prioritize the security interests of our customers, and we act as if their data were our own.

We promote diversity, inclusivity, equity, and act with empathy and openness, both in our business and in our communities.

Keyfactor is a proud equal opportunity employer including but not limited to veterans and individuals with disabilities.

Applicants with disabilities may contact a member of Keyfactor's People team via View email address on click.appcast.io and/or telephone at View phone number on click.appcast.io to request and arrange for accommodations at any time.

Vacancy posted 7 hours ago
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