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Telecommute Head of Marketing

$97.6k

Zoom Corporation

We're looking for an integrated marketing expert to build and implement demand generation campaigns that drive online Find, Try, Buy motions for Zoom's digital-first product portfolio.

This position will lead the digital buyer journey strategy across owned, earned, and paid channels to drive online product discovery, trial activations, and self-serve purchases. Success requires expertise in eCommerce demand generation, data-driven optimization, and building high-performing cross-functional partnerships to deliver measurable business outcomes.

Designing and executing integrated campaigns across digital channels to drive product awareness, trial sign-ups, and online conversions with measurable impact on traffic, engagement, and revenue

Building full-funnel demand generation programs using marketing automation, personalization, and account-based tactics to move prospects through awareness, consideration, and purchase stages

Partnering with product, growth, and revenue teams to align on business objectives and orchestrate omni-channel campaigns that accelerate the digital buyer journey

Developing conversion-focused content including landing pages, email nurtures, product demos, and comparison guides that optimize user experience and drive self-serve purchases

conducting ongoing testing, analysis, and optimization to improve campaign performance and return on investment

Demonstrate 8+ years of experience in integrated marketing with a focus on eCommerce demandvgeneration and digital-first go-to-market strategies

Show proven track record driving measurable results across the full funnel, from brand awareness and lead generation to trial activations and online revenue

Apply deep expertise in digital marketing channels including paid search, paid social, programmatic display, web, email marketing, and content marketing

Use data and analytics tools (Google Analytics, attribution platforms, business intelligence tools) to measure performance, derive insights, and optimize campaigns

Demonstrate experience with product-led growth motions, self-serve purchase models, and

Possess bachelor's degree or equivalent practical experience

Bring experience creating scalable campaign frameworks and playbooks that enable regional marketing teams to localize programs

Salary Range or On Target Earnings:

base salary, bonus and equity value.

We also have a location based compensation structure; We look forward to receiving your application!

Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; and contribute to their community in meaningful ways. About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form ( and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

Our interviews are supported by BrightHire, a tool that helps us create a consistent and thoughtful interview experience and may include recordings. Please refer to our candidate privacy statement ( for more information of how we use your data.

#LI-Remote

To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines

Vacancy posted 1 day ago
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