Head of Marketing Management Remote (m/f/d)
EPAM Systems, Inc.
Lead integrated go-to-market strategies for our banking and financial services portfolio.
As a Director of Go-To-Market Marketing at EPAM Systems, you translate business priorities into differentiated market positioning, campaigns, partner activations, sales enablement and industry growth programs that drive awareness, pipeline and revenue impact.
You combine deep industry fluency in banking, capital markets, payments, insurance, wealth and asset management or FinTech with modern B2B marketing expertise. In this role, you serve as a strategic connector across industry leadership, solutions teams, alliances, sales and corporate marketing functions to accelerate growth, strengthen market perception and drive relevance with financial services buyers navigating digital, data and AI-driven transformation.
Responsibilities Develop and execute the global go-to-market marketing strategy for the banking and financial services portfolio to align with growth objectives and pipeline targets
Lead integrated, multi-channel campaigns and industry-specific content journeys targeting strategic accounts to drive measurable pipeline contribution
Serve as the central marketing orchestrator and liaison to sales leadership, creating enablement materials and driving alignment across global teams
Develop joint marketing initiatives with strategic ecosystem partners, including hyperscalers, data/AI providers and technology platforms
Collaborate with demand generation, digital marketing and field marketing to execute programs seamlessly across a matrixed organization
Requirements Eight to 12 years of B2B marketing experience within IT services, consulting or engineering services
Background supporting go-to-market initiatives within the banking and financial services industry
Record of building integrated marketing campaigns tied to business outcomes and pipeline growth
Clear communication and stakeholder management skills to navigate complex, global organizations
We offer Medical, Dental and Vision Insurance (Subsidized)
Health Savings Account
Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
Short-Term and Long-Term Disability (Company Provided)
Life and AD&D Insurance (Company Provided)
Employee Assistance Program
Unlimited access to LinkedIn learning solutions
Matched 401(k) Retirement Savings Plan
Paid Holidays - nine (9) total per year
Legal Plan and Identity Theft Protection
Employee Stock Purchase Program
If otherwise eligible, participation in the discretionary annual bonus program
This Remote Position Cannot be Performed in New York City.
We recognize the value of diversity and inclusion in creating success for our customers, business partners, shareholders, employees and communities. Equal opportunity and inclusion are essential to motivate, empower and recognize the best in everyone.
At EPAM, employment actions are based on individual qualifications, without regard to race, color, religion, creed, gender, pregnancy status, sexual orientation, gender identity, gender expression, marital or familial status, national origin, ancestry, genetics, age, disability status, veteran status, citizenship status when otherwise legally able to work, or any other characteristic protected by law.
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