Digital Innovation Strategist

Paid Digital Strategist

We provide a hybrid work schedule, allowing employees to work from home on some days and be present in the office on others. Office Address: 500 Washington Ave S, Suite #1000, Minneapolis, MN 55415

If you’re looking for a fast-paced, growth-focused environment to flex your digital marketing muscle, Rocket55 is a perfect fit. Rocket55 has been a full-service digital marketing agency for 16+ years, no small feat in an industry that changes and evolves daily. Keeping up with the technological innovations and market trends in our industry makes every day working here an adventure. We’re looking for fellow hard‑working digital enthusiasts who are eager to drive results for our clients, thrive in a diverse and dynamic workplace, and add to a culture of curiosity, innovation, and awesomeness.

We are seeking a Paid Digital Strategist with a deep understanding of paid digital media and a track record of success in building, executing, and maintaining ad campaigns across various platforms including, but not limited to, Google Ads, Bing Ads, Meta and LinkedIn. The ideal candidate should have over 5 years of experience in the field.

Your role involves not only driving the strategic direction of ad campaigns but also overseeing quality assurance, campaign maintenance, and optimization in collaboration with our skilled team.

Lead audience targeting strategies and campaign structures with a focus on maximizing ROI for large‑scale budgets

Utilize performance insights to influence creative direction and optimize campaign effectiveness

Confidently present campaign strategies and performance results to C‑Suite executives regularly

Oversee and optimize campaign performance across various platforms and tools, ensuring optimal results

Collaborate with Strategy, Project Management, and Account teams to ensure quality assurance and continual improvement of campaigns

Minimum of 5 years of experience in paid digital media, with a focus on platforms like Google Ads, Meta, LinkedIn and Programmatic

Proficient in the creation and management of product feeds for e‑commerce campaigns across Google Ads, Bing Ads, Meta and other channels

Experience in Google Tag Manager and creating reports through Looker Studio

Exceptional multitasking and project management skills

Health, dental, and vision insurance

Life insurance and accidental death & dismemberment (AD&D) coverage

Company‑provided short‑term disability insurance

Long‑term disability coverage

Holiday pay, including floating holiday

Flexible work schedules

Commitment To Inclusion
Our goal at Rocket55 is to cultivate a culture where each team member feels appreciated, empowered, and motivated to pursue both personal and collective objectives. This commitment entails ensuring opportunity and accessibility for individuals of all backgrounds, including but not limited to race, ethnicity, age, marital status, gender, sexual orientation, gender identity, gender expression, religion, national origin, disabilities, political affiliation, and socioeconomic status.