Head of Marketing and Advertising
OceanFirst Bank
At OceanFirst Bank, each one of our employees plays an important role in delivering value to our customers and executing daily tasks in accordance with our core values. Great benefits include: on-site fitness facility at Red Bank and Toms River headquarter offices, employee perks & discount programs, tuition assistance, incentive compensation program, professional development opportunities, and more! Apply today to #BecomeOceanFirst and make an impact in the local community!
Coordinate marketing initiatives that support the strategic goals of the Bank. This may include, but is not limited to: the execution of advertising campaigns, direct mail programs and public relations efforts.
Monitors projects to be completed within budget, according to brand and company standards, and within legal/regulatory compliance.
Assesses marketing communication needs and pursues appropriate course of action to accomplish goals.
Manages vendors and coordinates with internal support departments to execute programs on time and within budget.
Recommend and implement marketing campaigns that support the Bank's business plan.
Coordinates development and production of advertising materials (or other marketing materials) and sales literature directly or through advertising agencies and outside vendors.
Prepares and distributes customer communications regarding new, or modifications to, Bank products and services.
Prepares and distributes publicity messages to raise awareness of the Bank, the Foundation, and the growth goals of the business lines.
Knowledge of financial services products and brand management.
* Proficient in MS Office Suite, MCIF, and database management, with experience leveraging web-based and digital marketing tools (e.g., HubSpot, social media platforms, Google Analytics) to execute, measure, and optimize campaigns.
Bachelors degree in Marketing, Business or related field.
* Minimum 3 years of marketing related experience.
Internal contacts include management and other support departments to accomplish assignments.
* External contact with advertising agencies and media contacts for publicity purposes, etc. Ability to operate a computer. Ability to travel throughout Bank footprint.
$65k - $150k
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